Contact details +64 (09) 414 0800  ext. 43231

Dr John Murray

Senior Lecturer in Retail and Marketing

School of Communication, Journalism and Marketing

John is a member of the Centre for Advanced Retail Studies (CARS) and has a number of teaching and research interests in: retail branding; consumer and environmental psychology; retail location; the competiveness of retail economies; retail strategy; omni-retailing and design/architecture.  His primary research interest considers the role of consumers’ perceptions of design and architecture in retail brand building.

Research Expertise

Research Interests

My primary research interest concerns retail competitiveness.  i employ two main approaches to investigate this research interest: 1) the analysis of the contributions of in-store experiences to retaiers'l brand building efforts; and 2) the macro-policy consideration of New Zealand's distribution system and its ability to competively offer sustainable choice and format diversity to consumers.

Area of Expertise

Field of research codes
Business and Management (150300): Commerce, Management, Tourism And Services (150000): Entrepreneurship (150304): Innovation and Technology Management (150307): Marketing (150500): Marketing Management (incl. Strategy and Customer Relations) (150503): Marketing Measurement (150504): Other Commerce, Management, Tourism and Services (159900): Pricing (incl. Consumer Value Estimation) (150507)

Keywords

Store environments

Retail branding

Retail competiveness

Experiential retailing

Retail location

Retail strategy and omni-centric business modeling

Town centre planning and development

Research Outputs

Journal

O'Callaghan, E., & Murray, JP. (2017). Internal brand identification as metamorphic glue in the internal branding process within a retailer network. International Review of Retail, Distribution and Consumer Research. 27(5), 553-551 Retrieved from https://www.tandfonline.com/doi/full/10.1080/09593969.2017.1383294
[Journal article]Authored by: Murray, J.
Murray, JP., Elms, J., & Teller, C. (2017). Examining the role of store design on consumers’ cross-sectional perceptions of retail brand loyalty. Journal of Retailing and Consumer Services. 38, 147-156
[Journal article]Authored by: Elms, J., Murray, J.
Murray, J., Elms, J., & Teller, C. (2015). Consumer perceptions of higher and lower-level designed store environments. International Review of Retail, Distribution and Consumer Research. 25(5), 473-489
[Journal article]Authored by: Elms, J., Murray, J.
Murray, JP., & Chen, H. (2012). Is Organisational Commitment Culturally Bound?. Irish Business Review. 7(1)
[Journal article]Authored by: Murray, J.

Book

Murray, JP. (2012). The expressive role of design and architecture in building strong retail brands: Communicative effects in Avoca retail stores. In E. O'Callaghan, & D. O'Riordan (Eds.) Retailing in Ireland: contemporary perspectives. (pp. 75 - 85). Dublin: Gill and MacMillan
[Chapter]Authored by: Murray, J.
Murray, JP. (2012). Fit for purpose: An analysis of the competitiveness of Ireland's distribution system. In E. O'Callaghan, & D. O'Riordan (Eds.) Retailing in Ireland: Contemporary perspectives. (pp. 161 - 175). Dublin, Ireland: Gill and MacMillan
[Chapter]Authored by: Murray, J.

Thesis

Murray, JP. (2014). The specification of store environments: The role of store design-architecture in the consumer perception of retail brands. (Doctoral Thesis, University of Stirling, Scotland)
[Doctoral Thesis]Authored by: Murray, J.

Report

Enterprise, Trade and Employment, .(2017). A framework for town-centre renewal.
[Technical Report]Authored by: Murray, J.Contributed to by: Murray, J.
Murray, JP.(2015). Guidelines on group assessment.
[Technical Report]Authored by: Murray, J.Contributed to by: Murray, J.

Conference

Murray, J., Teller, C., Elms, J., & Murphy, AJ. (2017). Store design contributions to retail brand loyalty development. Proceedings of the 19th Conference of the European Association for Education and Research in Commercial Distribution. : European Association for Education and Research in Commercial Distribution 19th Conference
[Conference Paper in Published Proceedings]Authored by: Elms, J., Murphy, A., Murray, J.
Murray, JP., Teller, C., Murphy, A., & Elms, J.The role of momentary and longer-term retail brand experiences in the development of retail brand equity in task-orientated store environments. . Middlesex
[Conference Paper]Authored by: Elms, J., Murphy, A., Murray, J.
Murray, JP., & O'Callaghan, E.Internal brand identification as metamorphic glue in the internal branding process within a retailer network. . Dublin, Ireland
[Conference Paper]Authored by: Murray, J.
Murray, JP., Teller, C., & Elms, J.(2017, July). Examining the role of store design on consumers' cross-sectional perceptions of retail brand loyalty. . (December)0959-3969.
[Conference]Authored by: Elms, J., Murray, J.
Murray, JP., Elms, J., Teller, C., & Murphy, A.(2016, July). Novelty and Newness in Consumer Perceptions of the Designs of Grocery Store Environments. .
[Conference]Authored by: Elms, J., Murphy, A., Murray, J.
Murray, JP., Elms, J., & Teller, C.The role of prototypes and novelty in the aesthetic perception of store environments. . Limerick, Ireland
[Conference Paper]Authored by: Elms, J., Murray, J.
Murray, JP., Elms, J., & Teller, C.(2015, July). The role of prototypes and novelty in the aesthetic perception of higher and lower designed store environments. .
[Conference]Authored by: Elms, J., Murray, J.
Murray, JP., Elms, J., & Teller, C.The specification of store environments: The role of design-architecture in the development of retailer brand loyalty. . Valencia, Spain
[Conference Paper]Authored by: Elms, J., Murray, J.
Murray, JP., Elms, J., & Teller, C.Towards a Better Specification of the Store Environment Stimulus: An Augmented Stimulus-Organism-Response (SOR) Model That Captures Brand Expressiveness. . Cardiff, Wales
[Conference Paper]Authored by: Elms, J., Murray, J.

Other

O'Callaghan, E., & Murray, JP. (2017). Guest editorial. (pp. 435 - 436). Taylor & Francis (Routledge)
[Other]Authored by: Murray, J.Edited by: Murray, J.
Murray, JP. (2016, April). Standardisation issues in modern store design and the development of brand attachment. In Retail Industry Practitioners, Centre for Advanced Retail Studies. Presented at Massey University.
[Oral Presentation]Authored by: Murray, J.
Murray, JP. (2016, May). Standardisation Issues in Modern Store Design and the Development of Brand Attachment. In Boston College, International Studies Group. Presented at Auckland.
[Oral Presentation]Authored by: Murray, J.
Murray, JP. (2015). Self study document school of retail and services management college of business school review 2015. (pp. 1 - 155).
[Other]Authored by: Murray, J.Contributed to by: Murray, J.

Supervision and Teaching

Summary of Doctoral Supervision

Position Current Completed
Co-supervisor 2 0

Courses Coordinated

Current Doctoral Supervision

Co-supervisor of:

  • Martin Mahler - Doctor of Philosophy
    The Adoption Process of Mobile Payment Services Convenience of Mobile Payment Versus Potential Drawbacks
  • Qinghe(Link) Zhao - Doctor of Philosophy
    Customer Experience in Omnichannel Retailing: A Flow Theory Examination

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