Associate Professor Lynn Jeffrey staff profile picture

Contact details +64 (09) 414 0800  ext. 43396

Associate Professor Lynn Jeffrey BA, MBA, PhD, DipEd

Associate Professor

School of Management

Identifying and developing competencies to improve workplace performance, including the preparation of graduates for work, is the focus of my research. The impact of my work crosses diverse contexts, including: developing tools for air accident investigation, flight training, training tools for the agricultural sector, safety audit training in the small business sector, identifying competencies for the PR and communication management industry  and improving learning. I have a particular interest in the role that technology plays in learning and developing work expertise. Technology that I have developed includes a computer-based, examination-on-demand system (CALES) which was used by the New Zealand Civil Aviation Authority for pilot theory examinations; a learning style website that is used by tertiary students to improve their learning and by their teachers for developing more relevant teaching methods;  a learning style evaluation website for workplace training and a web-based simulation game for teaching workplace equity. My current research focuses on occupational competency identification, blended learning for tertiary students and mobile learning.

My teaching areas cover:  postgraduate research methods, human resource development (HRD), human factors. learning and teaching and equity in the workplace.

The focus of my research is in improving workplace performance. This involves two main approaches: identifying competencies needed for performance; and effective learning, teaching and training strategies for developing those competencies in tertiary education and the workplace. I have a particular interest in the use of technology to achieve these learning goals.

More about me...View less...

Professional

Contact details

  • Ph: 00 4140800 ext 43396
    Location: 2.03, Quad B
    Campus: Albany

Qualifications

  • Bachelor of Arts - Victoria University (1975)
  • Master of Business Administration - Massey University (1986)
  • Doctor of Philosophy - Massey University (1996)
  • Diploma in Education - Massey University (1977)
  • Diploma in Teaching - Christchurch Teachers College (1976)

Research Expertise

Research Interests

Blended learning, mobile learning, simulation, identifying competencies (needs assessment), learning styles, training, human error, workplace learning (HRD).

Thematics

Resource Development and Management

Area of Expertise

Field of research codes
Curriculum and Pedagogy (130200): Curriculum and Pedagogy Theory and Development (130202): Economics, Business and Management Curriculum and Pedagogy (130203): Education (130000): Vocational Education and Training Curriculum and Pedagogy (130213)

Keywords

  • Needs Assessment
  • Compdetency Identification
  • Adult Learning
  • Human Resource Development (HRD)
  • Technology for Learning and Training
  • Blended Learning
  • Mobile Learning

Research Projects

Summary of Research Projects

Position Current Completed
Project Leader 0 4

Research Outputs

Journal

Reweti, S., Gilbey, A., & Jeffrey, L. (2017). Efficacy of low-cost PC-based aviation training devices. Journal of Information Technology Education: Research. 16(1), 127-142
[Journal article]Authored by: Gilbey, A., Jeffrey, L., Reweti, S.
Brunton, MA., Kankaanranta, A., Louhiala-Salminen, L., & Jeffrey, L. (2015). Are strategic communication management competencies and personal attributes global a case study of practice in Finland and New Zealand. International Journal of Business Communication. , 1-22 Retrieved from http://journals.sagepub.com/doi/10.1177/2329488415608846
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Reweti, SL., Gilbey, A., & Jeffrey, L. (2015). PC based aviation training devices for pilot training in visual flight rules procedures. The International Journal of Aviation Psychology.
[Journal article]Authored by: Jeffrey, L.
Brunton, MA., & Jeffrey, L. (2014). Identifying factors that influence the learner empowerment of international students. International Journal of Intercultural Relations. 43(Part B), 321-334 Retrieved from http://www.elsevier.com/locate/ijintrel
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, L., & Brunton, M. (2012). Professional identity: How communication management practitioners identify with their industry. Public Relations Review. 38(1), 156-158 Retrieved from http://www.sciencedirect.com/science/article/pii/S0363811111001378
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., & Jeffrey, GB, . (2006). Matching learning strategies with learning tasks. The International Journal of Learning. 12(1), 63-68 Retrieved from http://www.learning-journal.com/
[Journal article]Authored by: Jeffrey, L.
Mac Callum, K., Jeffrey, LM., & Kinshuk, . (2014). Factors impacting teachers' adoption of mobile learning. Journal of Information Technology Education: Research. 13, 141-162 Retrieved from http://www.informingscience.us/
[Journal article]Authored by: Jeffrey, L.
Jeffrey, LM., Milne, J., Suddaby, G., & Higgins, A. (2014). Blended learning: How teachers balance the blend of online and classroom components. Journal of Information Technology Education: Research. 13, 121-140 Retrieved from http://www.informingscience.us/
[Journal article]Authored by: Jeffrey, L.
Mac Callum, K., Jeffrey, LM., & Kinshuk, . (2014). Comparing the role of ICT self-efficacy in the adoption of mobile learning. Computers in Human Behaviour. 39, 8-19 Retrieved from http://www.journals.elsevier.com/computers-in-human-behavior/
[Journal article]Authored by: Jeffrey, L.
Brunton, M., & Jeffrey, LM. (2013). Perceptions of professional identity among communication management practitioners. Austraian Journal of Communication. 40(3), 41-63 Retrieved from http://search.informit.com.au/documentSummary;dn=823337656535298;res=IELHSS
[Journal article]Authored by: Jeffrey, L.
Jeffrey, LM., & Mac Callum, K. (2013). The influence of students' ICT skills and their adoption of mobile learning. Australasian Journal of Educational Technology. 29(3), 303-314 Retrieved from http://www.ascilite.org.au/ajet/submission/index.php/AJET/article/view/298
[Journal article]Authored by: Jeffrey, L.
Jeffrey, LM., Hegarty, B., Kelly, O., Penman, M., & Coburn, D. (2011). Developing digital information literacy in higher education: Obstacles and supports. Journal of Information Technology Education. 10, 383-413 Retrieved from http://www.jite.org/documents/Vol10/JITEv10p383-413Jeffrey1019.pdf
[Journal article]Authored by: Jeffrey, L.
Jeffrey, L., & Brunton, M. (2012). Professional identity: How communication management practitioners identify with their industry. Public Relations Review. 38(1), 156-158
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., & Brunton, MA. (2011). Developing a framework for communication management competencies. Journal of Vocational Education and Training. 63(1), 57-75
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Brunton, MA., & Jeffrey, LM. (2010). Using the critical incident technique for triangulation and elaboration of communication management competencies. Journal of Vocational Education and Training. 62(3), 239-255
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., Hide, S., & Legg, S. (2010). Learning characteristics of small business managers: Principles for training. Journal of Workplace Learning. 22(3), 146-165
[Journal article]Authored by: Jeffrey, L., Legg, S.
Jeffrey, L., & Brunton, M. (2010). Identifying competencies for communication practice: A needs assessment for curriculum development and selection in New Zealand. Public Relations Review. 36(2), 202-205
[Journal article]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM. (2009). Learning orientations: Diversity in higher education. Learning and Individual Differences. 19(2), 195-208
[Journal article]Authored by: Jeffrey, L.

Book

Brown, HT., & van der Merwe, JH. (Eds.) (2015). Heutagogial Approaches in the Understanding and Modelling the Adoption of Mobile Learning.. (Vol. 560) Cham: Springer International Publishing
[Edited Book]Authored by: Jeffrey, L.
Corich, S., Kinshuk, ., & Jeffrey, LM. (2011). Automated measurement of critical thinking for discussion forum participants. In D. Ifenthaler, P. Isaias, JM. Spector, . Kinshuk, & DG. Sampson (Eds.) Multiple Perspectives on Problem Solving and Learning in the Digital Age. (pp. 143 - 157). : Springer Verlag
[Chapter]Authored by: Jeffrey, L.
MacCallum, K., & Jeffrey, LM. (2010). Resistance to the inclusion of mobile tools in the classroom: The impact of attitudes and variables on the adoption of mobile learning. In E. Retta Guy (Ed.) Mobile Learning: Pilot Projects and Initiatives. (pp. 143 - 166). California: Informing Science Press
[Chapter]Authored by: Jeffrey, L.
Zotov, D., Wright, A., & Hunt, L. (2008). Grappling with complexity: Analysing an accident with the theory of constraints. In Multimodal Safety Management and Human Factors: Crossing the Borders of Medical, Aviation, Road and Rail Industries. (pp. 83 - 106).
[Chapter]Authored by: Jeffrey, L., Wright, A.
Corich, S., Kinshuk, K., & Jeffrey, LM. (2007). The use of discussion forums in learning communities. In R. Luppicini (Ed.) Online Learning Communities. (pp. 87 - 108). Charlotte, NC: Information Age Publishing
[Chapter]Authored by: Jeffrey, L.

Report

Brunton, M., & Jeffrey, LM. (2013). How connected are we? The influence of acculturation on the study experience of international students at Massey University. School of Communication, Journalism and Marketing / School of Management, College of Business, Massey University.
[Commissioned Report]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., Milne, J., Suddaby, G., & Higgins, A. (2012). Help or hindrance: Blended approaches and student engagement. Ako Aotearoa National Centre for Tertiary Teaching Excellence.
[Commissioned Report]Authored by: Jeffrey, L.
Hegarty, B., Penman, M., Kelly, O., Jeffrey, LM., Coburn, D., & McDonald, J. (2009). Digital Information Literacy: Supported development of capability in tertiary environments. Final Report for Ministry of Education (TEC)..
[Commissioned Report]Authored by: Jeffrey, L.
Jeffrey, LM., Atkins, C., Lars, A., & Mann, S. (2006). E-learning profiles: Diversity in learning.
[Commissioned Report]Authored by: Jeffrey, L.
Brunton, M., & Jeffrey, L. (2008). Practice, progress and professionalisatioin: Making knowledge meaningful: A needs assessment of PR/CM practice in New Zealand. Massey University.
[Commissioned Report]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., Hide, SA., & Legg, SJ. (2006). ACC small business incentive schemes: Report on research progress and findings - Learning styles of workers in the road transport, residential and civil construction and motor trade sectors. ACC. Accident Compensation Corporation.
[Commissioned Report]Authored by: Jeffrey, L., Legg, S.

Conference

Jeffrey, LM., Brunton, MA., & Cook, CM.Managing a globalised nursing workforce to enhance collaborative decision-making and practice in healthcare organisations. . Breda, Netherlands
[Conference Paper]Authored by: Brunton, M., Cook, C., Jeffrey, L.
Kankaanranta, A., Jeffrey, LM., Louhiala-salminen, L., & Brunton, M. (2012). Critical incidents in the work of public relations professional: What and how?. http://aseckincanan.com/papers/online.html. Istanbul, Turkey: EUPRERA 2012 Congress
[Conference Paper in Published Proceedings]Authored by: Brunton, M., Jeffrey, L.
Jeffrey, LM., & Milne, J.(2012, November). Student engagement in blended learning: A toolkit for teachers. http://www.ascilite.org/conferences/Wellington12/2012/pagec16a.html.
[Conference]Authored by: Jeffrey, L., Milne, J.

Other

Jeffrey, LM. (2013, April). Ten strategies for engaging students in a blended learning environment. : Ascilite.
[Oral Presentation]Authored by: Jeffrey, L.

Supervision and Teaching

Summary of Doctoral Supervision

Position Current Completed
Supervisor 1 5
Co-supervisor 2 4

Current Doctoral Supervision

Co-supervisor of:

  • Lili Mi - Doctor of Philosophy
    Determinants of Chinese MNCs' subsidiary performance -- An Integrated View

Completed Doctoral Supervision

Supervisor of:

  • 2014 - Savern Reweti - Doctor of Philosophy
    PC-based aviation training devices for pilot training in visual flight rules procedures: Development, validation and effectiveness
  • 2012 - Kathryn MacCallum - Doctor of Philosophy
    Influences on the adoption of mobile technology by students and teachers
  • 2011 - Robyn Mason - Doctor of Philosophy
    Learning at work: A model of learning and development for younger workers
  • 2008 - Ritchie De Montalk - Doctor of Philosophy
    Developing proficiency in air transport pilots: The case for the introduction of non-technical skills in basic pilot training programmes
  • 2006 - Dmitri Zotov - Doctor of Philosophy
    Grappling with Complexity: Find the Core Problems behind Aircraft Accidents.

Co-supervisor of:

  • 2011 - Stephen Corich - Doctor of Philosophy
    Automating the Measurement of Critical Thinking in Discussion Forums
  • 2010 - Jingyu Yang - Doctor of Philosophy
    Improving effectiveness of dialogue in learning communities
  • 2007 - Amal Al-Dujaily - Doctor of Philosophy
    Personality effect in the Design of Adoptive E-Learning systems
  • 2006 - Ali Shareef - Doctor of Philosophy
    Distance Education in the remote islands in Maldives.

Massey Contact Centre Mon - Fri 8:30am to 5:00pm 0800 MASSEY (+64 6 350 5701) TXT 5222 contact@massey.ac.nz Web chat Staff Alumni News Māori @ Massey