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Contact details +64 (09) 414 0800 ext. 43405
Yulong holds a BMSE (Management Science and Engineering), an MMGT and a PhD (Management from Massey University). He has taught a wide range of topics e.g. International Business (IB), Innovation and New Ventures, and Operational Management of IB. His primary research interests include Global business strategies; Organizational learning and innovation; New technology adoption, global manufacturing and supply chain operations; and Cross-cultural relationship management. His work has appeared in A ranked journals with a high ISI impact factor e.g. Journal of Business Research (2018), Long Range Planning (2019) and journals of international repute including, Thunderbird International Business Review (2017), and others.
21st Century Citizenship
Field of research codes
Business and Management (150300): Commerce, Management, Tourism And Services (150000): Entrepreneurship (150304): Innovation and Technology Management (150307): International Business (150308): Logistics and Supply Chain Management (150309): Marketing (150500): Marketing Management (incl. Strategy and Customer Relations) (150503): Organisation and Management Theory (150310): Organisational Behaviour (150311): Small Business Management (150314)