Dr Judith Holdershaw staff profile picture

Contact details +64 (06) 356 9099  ext. 83971

Dr Judith Holdershaw

Senior Lecturer

School of Communication, Journalism and Marketing

Prior to joining Massey University, Judith worked for organisations in New Zealand, the United Kingdom and Australia, and she has travelled extensively. Judith has a PhD in Marketing and teaches in the areas of Essentials of Marketing, Strategic Marketing Management and Social Marketing. Judith’s research interests are in the areas of food marketing and food labelling; country of origin labelling; and health and social research, .



Contact details

  • Ph: 83971
    Location: 2.09, SST
    Campus: Turitea

Research Expertise

Research Interests

Food marketing; health and social research; country of origin labelling; and methodological issues in survey research.


Health and Well-being

Area of Expertise

Field of research codes
Commerce, Management, Tourism And Services (150000): Marketing (150500)

Research Projects

Summary of Research Projects

Position Current Completed
Project Leader 0 3

Supervision and Teaching

Summary of Doctoral Supervision

Position Current Completed
CoSupervisor 1 0

Current Doctoral Supervision

CoSupervisor of:

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