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Contact details +64 (06) 356 9099 ext. 83978
Assistant Lecturer, School of Communication, Journalism and Marketing.
Teaching: 156.334 Marketing Planning Internal and Distance Modes
Wright M J., Teagle D A M & Feetham P M (2014) A quantitiative response of the public response to climate engineering. Nature Climate Change, 4 (2) 106-110
Feetham, P M & Gendall, P (2013). The positioning of premium private label brands. Market and Social Research, 21 (1) 28-37
I teach the 300 level marketing paper 156334 Marketing Planning, Internal and Distance Modes. Marketing Planning is an applied paper that allows students the opportunity to work with real organisations with very interactive and reflective learning.
I'm also a confirmed PhD student, a few months off completion. My thesis is focused on how the public will react to climate engineering proposals, involving interdisplinary fields of marketing and science communication. I was recently an invitied speaker a the first ever climate engineering conference in Berlin. Other research interests are brands, particularly Private Label brands, indigenous branding and brand tracking.
Public Perceptions of Climate Engineering
Branding - Premium Private Label Brands, Indigenous branding
Science Communication - Public Engagement with Environmental Science
Public Engagement with Politicians
Qualitative verus Quantitative Research Methods
Resource Development and Management, Design – for Commerce, Community and Culture
Field of research codes
Environmental Sciences (050000): Other Environmental Sciences (059900):
Psychology And Cognitive Sciences (170000)
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Last updated on Wednesday 19 July 2017