219.305 Public Relations Management (15 credits)

An in-depth study of public relations theory and practice. Emphasis is placed on strategic planning and key areas, including media relations, employee relations, government relations and issues management.

Note(s): Students must complete all three assessments and get a pass mark overall (50% or higher) from the weighted average of all three assessment results.

Requirements Requirements help

  • Prerequisite(s): 219.209. At least 45 credits from 200 level.
  • Restriction(s): 114.363

Offerings Offerings help

Year Semester Mode Location
2018 Semester Two full semester Internal Wellington Campus
2018 Semester Two full semester Internal Manawatu Campus
2018 Semester Two full semester Internal Auckland Campus
2018 Semester Two full semester Distance

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