Skip to Content
The Master of Management will increase your business knowledge to help move your career in a new direction. You don’t have to have a qualification in business to undertake this master’s.
Find out more about the Master of Management parent structure
If you do not have previous communication experience, but have found yourself a manager of communications staff, or if you are looking at moving into a management role in the communications area, Massey’s Master of Management (Communication Management) will give you the in-depth knowledge and skills you need.
Communication management is about understanding and strategically managing all communication channels within an organisation.
This is a constantly growing area, with social media, web, text, chat and apps giving increasing numbers of ways to communicate to both an external and internal audience. A role in communication management can be very demanding and involves an ability to multi-task and constantly re-prioritise. It is a vital role within an organisation, helping the effectiveness of all communication channels.
This qualification is very focussed on communication management versus some of our other postgraduate qualifications that look at communications in a broader context.
You do not need previous qualifications in communication management to study a Master of Management.
Massey Business School is ranked in the top 2% of business schools globally.
Massey University’s business and management studies ranks in the top 200 (by QS (Quacquarelli Symonds) rankings). We are also ranked in the top 150 universities worldwide for business administration programmes by the ShanghaiRanking's Global Ranking of Academic Subjects.
You will learn from our business experts - Massey University is the largest and one of the most highly respected management schools in New Zealand. You will be joining the longest standing marketing school in the country, with internationally-ranked academics.
You will take the next step of management study from your undergraduate qualification. Massey’s Master of Management will give you an international perspective on management, building on your communication skills to learn how to work with management at a senior level.
Massey offers you access to world-leading expertise across a broad range of specialisations, including media, humanities, business, organisational studies, social sciences, health, and science.
We have the longest-running communication programme in New Zealand, the largest numbers of students in any university communication programme and the most options for communication-related study. Massey University’s graduates have a long-standing reputation for excellence in both theory and practice.
Postgraduate study is hard work but hugely rewarding, empowering you to produce your best creative, strategic and theoretical ideas. The workload replicates the high-pressure environment of senior workplace roles. Our experts are there to guide but you will find that this programme demands more in-depth and independent study.
If you wish to progress to a PhD upon completion, you should enrol in a Master of Business.
Postgraduate study is not just ‘more of the same’ undergraduate study. It takes you to a new level in knowledge and expertise.
The Master of Management is a 180 credit programme, so you can complete this qualification in 1.5 years of full-time study. If you study part-time the qualification takes between 2.5 and five years.
“Just because you’ve been doing something a long time, doesn’t mean you know it all. Public relations is an ever-changing industry and there is always something new to learn…”
After Christchurch’s 2011 earthquake, I felt like I needed to do something positive and I’d always wanted to do a master’s degree. We had to move out of our home before it was rebuilt and renting meant I had a bit more free time. Studying gave me something new to focus on.
I’ve worked in communications for more than 25 years but I wanted to extend my theoretical knowledge, especially in areas of interest such as crisis communication.
Massey University’s extramural programme appealed as I was initially contracting for a few organisations and no two days were the same. I wouldn’t have been able to attend lectures. Distance learning was perfect for me - it is such a good way to learn when you have a busy working and family life.
I am always recommending Massey for the flexibility it offers working people. I absolutely loved how you could order books from the library online and they would just turn up on your doorstep. The online discussions with lecturers and fellow students to talk about assignments were also great.
For the practical part of my degree, I investigated how Birthright Christchurch could raise its profile through public relations. It was a hugely satisfying way to apply my university learning and practical experience.
In 2013, I set up Christchurch-based PR agency, Priority Communications. Hopefully my new master’s illustrates my willingness to keep learning.
A master’s helps you stand out in the employment market. But postgraduate qualifications are becoming more common - a Public Relations Institute of New Zealand study showed that over 40% of PR practitioners now have a postgraduate degree. Now is the time to undertake this qualification!
International trends are for employers to reward postgraduate study well, especially in larger enterprises. The skills you learn are increasingly recognised as setting you apart from other potential employees.
A Ministry of Education report found that:
Page authorised by Director, Student Administration