Skip to Content
Massey’s Master of Sport Management is a unique new 180-credit programme that will qualify you for a professional career in the sports industry.
The increasing professionalisation of sport means there is a growing demand for qualified managers to manage and promote sports affairs. To be an effective sport manager of tomorrow, you will need a strong background in both business management and sport-related subjects. The Master of Sport Management combines broad business training and specialist skills to give you an excellent basis for careers in all areas of sport management.
The Master of Sport Management is a unique qualification in New Zealand. No other university offers a similar sports qualification in conjunction with a business school, making it the country’s only professional practice, 180-credit, sport management-specific qualification. The course is specifically designed to meet the needs of sport organisations. You will gain a valuable, flexible and highly marketable qualification, giving you skills and in-depth understanding in a broad range of management and sport-related areas.
This new 180-credit programme will get you qualified in less time than a traditional master’s. You can complete it in twelve months of full-time study. If you study part-time it will take between two and a half and five years.
Massey has strong strategic partnerships with regional and national sport organisations. You will meet sport industry professionals through in-class guest lectures, field trips, the 60-credit professional practice course, and researching for assignments. You will acquire the knowledge and skills vital to excel as a sport management professional.
There is a market demand for professionally qualified sport managers. As sports bodies become more commercially focused, there will be a growing need for suitably qualified people like you with a sport and business background.
Massey’s Master of Sport Management staff are recognised as top researchers in sport management, with publications in the main sport management journals and as members of editorial boards for key journals, such as the Journal of Sport Management.
The Master of Sport Management can be studied full-time or part-time, through distance learning or internally at Auckland.
Massey Business School is ranked in the top 2% of business schools globally.
Massey University’s business and management studies rank in the top 250 (by QS (Quacquarelli Symonds) rankings). We are also ranked in the top 150 universities worldwide for business administration programmes by the ShanghaiRanking's Global Ranking of Academic Subjects.
“My sport management placement was the best experience in my academic life. Through my internship, people recognised my dedication and passion for sport, as well as my work ethics…”
Sports has always been a part of me. After years of teaching physical education, I realised that I wanted to learn more about the different pathways and careers in sport. I wanted to reach out to the community, work hand in hand with a National Sports Organisation and hopefully with an International Sports Body.
I took my Master of Sport Management at Massey University, Albany Campus because they offered papers that were of interest to me and what I thought I needed to advance in a sports career. I would say that another reason I chose Massey Uni was because they had partners and connections that would lead me to my dream job, which eventually happened!
My sport management placement was the best experience in my academic life. My internship at Harbour Sport and Harbour Volleyball Association taught me the know-hows of working in a Regional Sports Trust and a Regional Sports Organisation. I was able to help in community festivals, fun runs, tournaments and video promos. I also got to meet local and international star athletes and coaches!
Through my internship, people recognised my dedication and passion for sport, as well as my work ethics. I now work full-time for Volleyball New Zealand. My exciting journey started with them contracting me to do research on the needs of Auckland volleyball, then giving me the courage to apply as their events and administration manager. I now handle all the national tours, leagues, and office management. I also get to work with international governing bodies like the Asian Volleyball Confederation and Federation Internationale de Volleyball (FIVB).
Choosing a sport career is truly satisfying and enjoyable. My advice to other students is to take part and be active in every placement opportunity, step out of your comfort zone, and network with as many people as you can!
In a competitive employment market, qualification and credential “inflation” mean that organisations increasing want people with graduate qualifications. Massey’s Master of Sport Management offers you a chance to get qualified for a particular vocation in sport and related industries, where employment opportunities are growing. With the Master of Sport Management’s dual emphasis on management and sport, you will be well placed to take advantage of these opportunities.
With a Massey Master of Sport Management, you can work in:
A Ministry of Education report found that:
Page authorised by Director, Student Administration