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154.202 Advertising and Consumer Society (15 credits)

IMPORTANT NOTE:There have been changes to this course for 2022. For 2021 enrolments please check the individual offering description below to confirm details for:

  • Learning outcomes
  • Prescription

A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.

Requirements Requirements help

  • Prerequisite(s):
    General Prerequisite: At least 45 credits from 100 level

Offerings Offerings help

Year Semester Mode Location
2021 * Semester Two full semester Internal Auckland Campus
2021 * Semester Two full semester Distance
2021 * Semester Two full semester Internal Wellington Campus
2021 * Semester Two full semester Internal Manawatu Campus
2022 Semester Two full semester Distance
2022 Semester Two full semester Internal Wellington Campus

* Due to recent changes you should carefully check this offering to confirm details before you enrol.