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A study of the meaning and significance of advertising within contemporary society with particular emphasis on the ideological role of advertising and the visual techniques employed in the production of meaning in advertisements. Critical theories will be used to explore the role of advertising in consumer culture, identity politics and processes of globalisation.
|2020||Semester Two full semester||Internal||Auckland Campus|
|2020||Semester Two full semester||Distance|
|2020||Semester Two full semester||Internal||Wellington Campus|
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