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154.202 Advertising and Consumer Society (15 credits)
IMPORTANT NOTE:There have been changes to this course for 2022. For 2021 enrolments please check the individual offering description below to confirm details for:
- Learning outcomes
A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.
General Prerequisite: At least 45 credits from 100 level
* Due to recent changes you should carefully check this offering to confirm details before you enrol.
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