BackProgrammes and courses
- Programmes and courses
- Search for a programme
- Search for a course
- All programmes
- Student Information Books
- Short courses
- Semester and examination dates
- Why choose Massey?
- 2022 Programme guides
- Academic Advice
- Planning your study
219.710 Persuasive Communication Practice (30 credits)
This course provides students with the ability to critically examine processes of interpersonal influence in a broad variety of internal and external organisational settings. Through an exploration of a wide range of theories of persuasive communication and extensive application and practice, students develop skills and knowledge to be more sophisticated consumers and producers of persuasive messages, particularly in the context of everyday negotiation.
Note: You may enrol in a postgraduate course (that is a 700-, 800- or 900-level course) if you meet the prerequisites for that course and have been admitted to a qualification which lists the course in its schedule.
There are no offerings currently available for this course
Page authorised by Director, Student Administration