287.706 New Product Development Practices (15 credits)

An advanced study of new product development principles and best practices that combined, provide structure and discipline for bringing successful new products and services to market. An analysis of new product development processes, market and customer research for product development decision making, and the tools, techniques and metrics that underpin new product development.

Requirements Requirements help

Note: You may enrol in a postgraduate course (that is a 700-, 800- or 900-level course) if you meet the prerequisites for that course and have been admitted to a qualification which lists the course in its schedule.

Offerings Offerings help

Year Semester Mode Location
2021 Semester Two full semester Internal Auckland Campus
2021 Semester Two full semester Internal Manawatu Campus