290.203 Buying and Category Management (15 credits)

A study of the theory and practice of effective product buying from suppliers, and the planning of product range construction and execution of merchandising the range to the customer in the retail environment.

Note(s): The course critically evaluates models of retail buying, category management and product range planning and explores their impact in both traditional retail and e-commerce contexts.

Requirements

• Prerequisite(s):
  General Prerequisite: At least 45 credits from 100 level

Offerings

Page authorised by Director, Student Administration