New information following the change in COVID-19 alert levels.

Bachelor of AgriCommerce (Rural Valuation)

Key facts

  • Available at Manawatū
  • Available via Distance Learning
  • Not all listed subject course options are on offer every year
  • Available for international students studying in NZ
  • Some distance courses contain compulsory contact workshops.

A sought-after qualification

Many of our AgriCommerce students have jobs before they even graduate.

Find out more about the Bachelor of AgriCommerce parent structure.

What is it like?

Massey’s Bachelor of AgriCommerce (Rural Valuation) will help you build the skills you need to have a successful career in today’s rural property market. Whether it’s a dairy farm sale, estimation of orchard capital value, or getting a bank loan to purchase a new farm, almost every financial transaction involving land requires a valuation to support it.

You’ll learn about land-based systems and agribusiness and gain specialist valuation knowledge preparing you for exciting opportunities in the dynamic rural property industry.

A relevant programme

Visiting a wide range of farm properties is an integral part of the programme. This is essential to the relevance of your study of farm management, investment and valuation. You’ll also learn the communication skills you’ll need to operate within the industry and to work effectively with future clients. We encourage you to strive for the highest levels of professionalism and ethics.

You will cover a wide range of topics specifically relevant to rural valuation such as property markets, resource management, property law and building technology.

Join a world-leading university

You will gain from the expertise of our lecturers and tutors.

Our programmes in agribusiness combine our world-leading expertise in both business and agricultural-related areas. Massey graduates and staff are helping to define the future of our nation’s agriculture and food businesses.

Massey is world-ranked and New Zealand’s No 1 university in agriculture according to the QS (Quacquarelli Symonds) rankings and ShanghaiRankings.

Our proud record dates back to 1927 when we offered New Zealand’s first degrees in agriculture and horticulture.

We are ranked No.1 in New Zealand and in the top 150 universities worldwide for our business administration programmes by ShanghaiRanking and in the top 250 by QS.

Practical experience while you study

During your degree you will gain a huge amount of practical experience. This experience will include at least 26 weeks of paid employment undertaken in agriculture and related sectors. That will give you an advantage with potential employers.

Join industry at a senior level

New Zealand’s economy is dominated by agriculture and food - it generates close to $37 billion in export earnings a year and international demand is predicted to continue to grow. Join the large group of Massey students that have secured jobs before they graduate. They have gone on to become leaders in the industry.

A growing, innovative industry

New Zealand’s economy is dominated by agriculture and food - it generates tens of billions in export earnings a year and international demand is predicted to continue to grow. Join the large group of Massey students that have secured jobs before they graduate. They have gone on to become leaders in the industry.

Relevant international knowledge

Massey’s AgriCommerce programme aligns itself with agribusiness industries throughout the world - ensuring our graduates have the skills and industry knowledge employers want today, and in the future.

Earn more

A 2017 Ministry of Education publication The post-study earnings and destinations of young domestic graduates showed that those who complete a qualification in a science, agriculture, technology, computer science, engineering or mathematics field of study have high relative earnings after they complete their study compared to the national median. Earnings can be substantially more than other graduates.


The BAgriCom (Rural Valuation) is accredited by the Property Institute of New Zealand (PINZ) and the New Zealand Valuers Registration Board.


There are a number of scholarships available for those planning to study AgriCommerce.

A good fit if you:

  • Are interested in the changing value of farmland
  • Think you would enjoy working with farmers to enhance their business
  • Would like a professional qualification while keeping your career options open
  • Would like to have a career associated with agriculture or horticulture, in a business/commercial capacity
Jay Sorensen
Bachelor of Applied Science - Double major in Rural Valuation and Management, and Agribusiness*
Graduated in 2008
Registered Rural Valuer, Director of Logan Stone Ltd

“Massey provided the options around an agricultural-based degree that I was after, and former students had recommended the University to me…”

I wanted a career that provided flexibility with a good balance of in-office and out-of-office work. I enjoy working with numbers, and thought working in the property industry would provide a dynamic, diverse career.

I see many opportunities within the property sector, particularly the rural valuation industry. A number of practitioners are nearing retirement, and there are only a small number of younger rural valuers available to fill the void.

Massey was a great place to study, with a good range of courses, along with good sporting and social opportunities. I met a number of friends at Massey, and created a network that I continue to use.

Since graduating, I have worked as a rural valuer based in Hawke’s Bay. I became a registered valuer in 2011.

I am the youngest member of the Property Institute of New Zealand Standards Committee, a national committee that oversees industry standards.

In 2013, I was selected for the Property Institute of New Zealand Young Leaders Committee. In 2015, I was awarded the New Zealand Young Property Professional of the Year award, for my work on the leaders committee and contribution to the industry.

As part of my ongoing study I have completed the Intermediate and Advanced Sustainable Nutrient Management Certificates from Massey, to ensure I am at the forefront of the changing regulatory environment in the agricultural sector.

I have completed valuation and advisory work across the sheep and beef, dairy, horticulture, viticulture and lifestyle markets.

*The Bachelor of Applied Science is no longer available - rural valuation is a major in the Bachelor of AgriCommerce


Massey University’s rural valuation major in the Bachelor of AgriCommerce provides the knowledge, skills and competencies to be a registered valuer, specifically in the rural context. But there are also other exciting career opportunities in the rural property sector. You can choose to specialise, or become a generalist. Examples include:

  • Private practice firms as a generalist rural valuer
  • A specialist valuer with expertise in a class of property e.g. viticulture, forestry, Māori land
  • Farm consultancy, property management planning
  • Rural banking
  • Insurance companies as a rural consultant
  • Real Estate firms as a rural agent

The requirements of lending institutions, local authorities, rental assessments, insurance valuations, and asset valuations for company accounts generate the bulk of valuation work in New Zealand.

The Property Institute of New Zealand (PINZ) is the professional organisation that you will most likely join as a rural valuation graduate. PINZ is closely involved with the development of Massey's courses and actively encourages students to get involved in the affairs of the local branch and, upon graduation, to become a member of the organisation.

New Zealand’s agribusiness sector is flourishing, and there is strong demand for graduates, from running large farm-based businesses through to international trade. Massey's AgriCommerce programme brings in the most recent developments in both business and primary production, because we actively research in all our subjects. Therefore, you'll have the knowledge and foundation skills for several career paths.

Potential careers from the rural valuation major include banking, consultancy, insurance companies, local and regional authorities and rural valuation practices.

World-leading lecturers and supervisors

Massey’s agribusiness staff are internationally-renowned for their research and teaching and learning methods. You will be working with internationally-recognised specialists, for example:

Iona McCarthy

Iona McCarthy is a registered valuer with research interests including property education, housing values, and rural property markets. She is published in national and international journals such as the International Journal of Strategic Property Management and the Journal of Property Investment and Finance.

Recent research has included changing rural land use, rural property cycles, the impact of wind farm development on property value, farmland prices and returns and property education.

A Fellow of the Property Institute of New Zealand (2006) she also won the PINZ Academic Award in 2007.

She also has 25 years of on-farm experience, working in partnership with her husband, progressing from share milking to farm ownership.

She is interested in increasing understanding of the factors driving change in farmland values and she is keen to ensure that property professionals have appropriate knowledge to value and manage farmland.

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