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An industry-relevant qualification
Gain an industry-recognised and highly sought-after qualification in data analytics. Acquire the practical skills that the Master of Analytics offers. Become a technology leader who innovates and propels businesses forward with data-driven insights.
The Master of Analytics (Business) is a rigorous qualification that is designed for those wishing to build skills in the rapidly expanding field of data analytics. It is one of the longest running analytics programmes in New Zealand and is now also taught internationally.
Massey University believes you need to understand the problems organisations face, so this analytics master’s has been grounded in real-world business contexts from the beginning. From problem identification, data acquisition, method selection, analysis and communicating your findings, Massey’s Master of Analytics focuses on what industry is demanding in data analytics graduates.
When you graduate with a Masters in Analytics (Business) you will have gained highly sought-after skills that allow you understand a business problem and use machine learning and data mining to solve them. In this business specialisation, you can choose to apply your new-found knowledge and techniques to either marketing or finance.
The Master of Analytics is sponsored by the world's leading business analytics software provider – SAS. That means you get the globally recognised SAS certification when you graduate. Lecturers can use SAS business insights and you will gain access to SAS’ global network of clients. This agreement was the first of its kind with a New Zealand university.
In the last phase of study, you will complete an applied data science project, where you will address a real-world problem in collaboration with an organisation which opens further career and employment opportunities. We also give you training in communicating your findings in a compelling way to a business audience.
Graduates with business analytical skills, and the ability to apply those skills to real-life situations, are in very high demand across all industry sectors. Professional services firms and government agencies also seek specialists in this field.
After completing this qualification, potential roles include
If you are currently working in marketing, finance, or supply chain management, this qualification will broaden your skill set and allow you to further your career.
A 2017 Ministry of Education publication The post-study earnings and destinations of young domestic graduates, found that in New Zealand:
New Zealand is a great place to study. Massey University’s reputation is supported by our international rankings, accreditations and associations. We are rated five star plus by the QS World University Rankings.
Massey University has small class sizes, and our lecturers and staff are friendly and approachable.
As an international student, there are entry requirements that will apply to you. We recommend that you apply at least three months before your anticipated start date so your application can be processed in time. There are additional steps you will need to take. These include obtaining a visa and travel bookings if your study is to be in New Zealand.
All students must meet university entrance requirements to be admitted to the University.
To enter the Master of Analytics (Business) you will have:
You will provide the following documents:
To study this programme you must meet Massey University's English language standards.
For information on prior learning, exemptions and transfer of credit or other questions:
If you need help with your English language skills before you start university, we have courses and programmes that may help.
From the Schedule to the Degree including:
Compulsory core courses
Specialisation (subject) courses
Project courses including completion of a minimum of 600 hours in approved practica and associated reports
A specialisation (subject) is compulsory and requires 120 credits, including the Applied Analytics Project.
There are regulations around completion of Part One before progressing to Part Two.
Attend field trips, studios, workshops, tutorials and laboratories as required.
See ‘Courses for this programme’ below for schedules of courses.
|156762||Return on Marketing Investment||30|
|125788||Big Data in Finance and Banking||30|
|125740||Advanced Investment Analysis||30|
|125781||Advanced Financial Risk Management||30|
If you study full-time, you’ll take 120 credits per year or 60 credits per semester.
The Master of Analytics is a parts-based qualification. That means you must complete the first part, before moving to the second.
For progression from Part One to Part Two, you must have maintained a B- grade average over the core compulsory courses undertaken in Part One.
It is important to note that the MAnalyt programme is specifically designed to be started in Semester 1 with the core pillars of statistics, data mining and econometrics. The specialist subject courses in Semester 2 allow you to apply the skills learnt in Semester 1 and extend these into your business area of interest. Finally, you will integrate all skills in the applied project in Summer School.
As part of this programme, you will need to complete a minimum of 600 hours in an approved practicum and associated reports as required by the following course:
115.801 Applied Analytics Project (60 credits)
115.802 Applied Analytics Project Part 1 (30 credits) and
115.803 Applied Analytics Project Part 2 (30 credits)
There are maximum time limits to complete postgraduate qualifications. If you do not complete within the maximum time, you may be required to re-apply for the programme if you wish to continue your studies.
Where your qualification is completed within the stated time limit and to a high standard, you may be able to graduate with a class of Honours, Distinction or Merit.
Your tuition fees may be different depending on the courses you choose. Your exact fees will show once you have chosen your courses.
There will also be some compulsory non-tuition fees and for some courses, there may also be charges for things such as study resources, software, trips and contact workshops.
If you already know which courses you are going to take, you can use our fees calculator to get an estimate of your fees.
You may be eligible for a student loan to help towards paying your fees.
The New Zealand Government offers fees-free tertiary study for eligible domestic students. Find out more about the scheme and your eligibility on the Fees Free website. To use the site's eligibility checking tool, you will need your National Student Number.
Current and returning Massey students will find their National Student Number on their student homepage.
What convinced me to choose the Massey Master of Analytics programme was the combination of a theory and practical based curriculum that I could complete in twelve months. We were equipped with relevant skills that are highly sought-after in today’s job market.” Hayley Clinning
Massey Business School is rated in the top 5% of global business colleges by AACSB International.
Massey University is ranked by QS (Quacquarelli Symonds) as one of the top 300 universities for business and management.
Massey University is ranked by Quacquarelli Symonds (QS) as one of the top 200 universities for statistics and operational research.
Upon completion of the Master of Analytics will receive the globally recognised SAS certification.
Massey University is ranked #1 in New Zealand and in the top 150 universities globally for business administration and finance by ShanghaiRanking.
Compare qualifications and academic information across different New Zealand institutions.
Review this important information before you apply for this programme. This gives you full details of the rules and regulations about what you need to study and what you must achieve in order to graduate with this qualification. That includes structure, courses and requirements. These regulations should be read in conjunction with all other Statutes and Regulations of the University including the below.
If you are ready to apply, have a look at our application checklist. It will help you get prepared with what you need. Please also check the entry requirements carefully before you apply.
You will apply for the programme using the Apply now button on this page. You’ll also choose your specialisation (major, subject or endorsement) if applicable.
Some programmes have additional requirements such as the submission of a portfolio or CV. Click on Apply now and you will be able to submit those documents as part of the application process.
You will receive an Admission Offer of Place when you have been accepted into the programme. You need to accept this before you can enrol in your courses. International students also need to pay their fees at this point.
You’ll then get access to your own student homepage (also known as the student portal). This is where you can enrol in courses. Any updates on your application or enrolments will also be on your student homepage. Make sure you check this regularly.
When you choose courses, ensure you check for any requirements that apply including:
Each of our courses has its own webpage where you can find this information. You can use our course search to find course pages.
More information on courses is in the ‘Courses for this programme’ section on this page.
You can find information on application due dates and semester dates on the key dates page.
We look forward to welcoming you to Massey!
If you have any questions, contact us through the Enquire button on this page.
Each Massey programme is made up of courses (in some tertiary institutions they are called ‘papers’).
You will have some compulsory courses and some you can choose from.
Each course is worth a certain amount of credits (often 15 credits, but this does vary). You must gain a set number of credits to be able to graduate from this programme.
There may also be some rules about which courses you need to pass to progress to the next year, or stage, of your study (known as progression). There are also courses you must pass to graduate with a specialisation.
The first three digits of our course numbers show you which subject the course is about.
The second three digits show you the level and course ID number. For instance:
|Subject area||Level||Course ID number|
Use this tool to help determine how much time you will need each week to complete your studies.
For returning students, there may be changes to the majors and minors available and the courses you need to take. Go to the section called ‘Transitional Provisions’ in the Regulations to find out more.
In some cases the programme or specialisation you enrolled in may no longer be taking new enrolments, so may not appear on these web pages. To find information on the regulations for these programmes go to the Massey University Calendar.
Please contact us through the Enquire button on this page if you have any questions.
There are a number of scholarships available for new and current students. They could relate to your situation, achievement or interest.