219.717 Digital Innovation and PR Management (30 credits)

A critical examination of trends in public relations application of mobile and social media to inform communication planning. Students critically reflect on the implications of the rapid evolution of digital platforms for their own practice.

Requirements Requirements help

Note: You may enrol in a postgraduate course (that is a 700-, 800- or 900-level course) if you meet the prerequisites for that course and have been admitted to a qualification which lists the course in its schedule.

Offerings Offerings help

Year Semester Mode Location
2017 Semester Two non-standard one Block Auckland Campus
2018 Semester Two full semester Block Auckland Campus

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