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Massey University offers a range of high-quality academic programmes including undergraduate programmes, diplomas, master's degrees and PhDs. We offer a combination of practical skills and academic rigour in communication, marketing and journalism that will make you highly employable, adaptable and ready to sustain a strong career.
Our journalism programme is part of a prestigious and small group of international programmes (and the only one in Australia and New Zealand) to be recognised by the US-based Accrediting Council on Education in Journalism and Mass Communication (ACEJMC).
96% of Bachelor of Communication students are employed after graduation, a higher ratio than any similar courses nationally or internationally.
We offer the Master of Analytics, which will equip you with both the technical ability and the competence in critical thinking needed to transform massive amounts of data into information that is useful for crucial organisation decisions
You will develop knowledge of management policies and practices, a theoretical grasp of communication processes and an awareness of how to apply technologies. You will examine all aspects of communication at work, from presentations and writing through to strategic planning.
There is limited entry to the elite, industry-linked journalism programmes. The broader field of journalism studies incorporates news media theory and develops useful journalistic skills such as information gathering and writing.
You will gain a sound knowledge of marketing principles and their application, along with insights into thinking analytically about marketing problems.
You will gain an understanding of marketing communication practice and insights into effective and ethical approaches. You will also be able to apply theory to analyse and critique workplace practice.
You will study diverse forms of discourse in public relations, exploring principles and practices. You build your capability to critically analyse public relations in professional settings, and develop an in-depth understanding of social responsibility, accountability, and problem-solving in public relations practice.
Retail businesses constantly seek educated and skilled people who can meet changing consumer demands and continue to drive growth. Massey University offers a range of innovative, industry-relevant courses.
A strategic communication major will give you the knowledge of the business world combined with in-depth communication skills to make you a sought-after employee.
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Last updated on Friday 16 June 2017