Animals romp in alphabet exhibition



“A is for A Penguin” joins “Ibex I Am!” and “Melody Mouse” in nine-year-old Nadya Macey’s animal alphabet. Nadya’s exuberant typeface will sit alongside alphabets by professional typographic designers in an exhibition that opens at Massey University in Wellington tonight.

Last year, the Goethe-Institut New Zealand invited design students and professionals to enter a one-off typeface competition to design an alphabet that tells a story, with a trip to Germany and a German language course up for grabs. The competition accepted ‘trained’ and ‘DIY’ typeface designs on their own merits. Nadya (who was eight years old at the time) was the youngest entrant.

Some of these entries, including the winners, will be displayed in the exhibition, Neue Types. First and second place went to Aucklanders Eunji Park and Youngkyu Lim. Massey communication design assistant Tom le Bas was third with his typeface, Graphene. A typeface by Massey technical demonstrator Klaus Kremer will also be on display, along with award-winning submissions of Massey design students to the International Society of Typographic Designers.

The International Society of Typographic Designers is the authoritative body for typography, and membership of the society is recognised globally as a sign of quality in typographic design.

The society awarded Catherine Adam of Wellington a special commendation – one of only two in Australasia last year. Sarah Harmon of Tawa and Julie Jeon of Palmerston North received merit awards, and six other students (Amanda Gilchrist, Siobhan Clark, Matt Innes, Saskia Wallace, Alex Downey and Chantelle Foster) also earned membership of this prestigious design institute.

Massey University senior lecturer in typography Annette O’Sullivan says recognition by the society is a high honour. “The students had to produce work to a brief set by the society,” she says. “Their submissions were assessed by a panel of internationally respected society members, and other leaders in education and industry, hosted by Billy Blue College of Design in Sydney.”

Neue Types will be open to the public on weekdays from Tuesday March 6 to Friday March 23, between 9am and 5pm, at Massey’s historic Museum Building in Buckle Street, Wellington.

Neue Types exhibition details

Exhibition of submissions to, and winners of, the Goethe-Institut ‘Alphabet Competition’, and
Exhibition of the successful submissions of Massey design students to the International Society of Typographic Designers.

Buckle Street, Museum Building
Dressing Room, West Gallery Level 3

March 6-23
0900-1700 weekdays

Massey University
Goethe-Institut New Zealand, the German cultural centre

More about the International Society of Typographical Designers

More about the Goethe-Institut