Contact details
+64 (04) 801 5799
ext. 63543
Dr Esther Jaspers
PhD
Senior Lecturer in Marketing
School of Communication, Journalism and Marketing
Professional
Contact details
-
Location: 5E12, Block 5
Campus: Wellington
Qualifications
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Doctor's Degree
- Tilburg University
(2018)
Research Expertise
Research Interests
Consumer Behaviour, Longitudinal Analysis
Area of Expertise
Field of research codes
Commerce, Management, Tourism And Services (150000):
Developmental Psychology and Ageing (170102):
Marketing (150500):
Marketing Research Methodology (150505):
Marketing Theory (150506):
Personality, Abilities and Assessment (170109):
Psychological Methodology, Design and Analysis (170110):
Psychology (170100):
Psychology And Cognitive Sciences (170000)
Research Projects
Summary of Research Projects
| Position |
Current |
Completed |
| Project Leader |
1 |
0 |
Research Outputs
Journal
Jaspers, EDT., & Pieters, RGM. (2016). Materialism across the life span: An age-period-cohort analysis.
Journal of Personality and Social Psychology. 111(3), 451-473
[Journal article]Authored by: Jaspers, E.Read Online:
Read Abstract:
Thesis
Jaspers, E. (2018).
Opening up on consumer materialism. (Doctoral Thesis)
[Doctoral Thesis]Authored by: Jaspers, E.Jaspers, EDT. (2013).
The relationship between materialism, income and saving of consumers: A latent growth analysis. (Master's Thesis, Tilburg University)
[Masters Thesis]Authored by: Jaspers, E.Read Abstract:
Conference
Jaspers, E. (2019). Materialism and trade-offs for money. In
https://confer.nz/anzmac2019/wp-content/uploads/2020/03/ANZMAC-2019-Final-Proceedings-23.03.2020.pdf, ANZMAC
[Conference Abstract]Authored by: Jaspers, E.Read Abstract:
Jaspers, E., & Pieters, R. (2018). The Materialism - Well-Being Cycle: On Wanting More and Feeling Bad or Feeling Bad and Wanting More. In
Advances in Consumer Research Vol. 46 , Association for Consumer Research Duluth: Association for Consumer Research; 1999
[Conference Abstract]Authored by: Jaspers, E.Read Abstract:
Jaspers, EDT., & Pieters, R. (2016). The pursuit of happiness and quest for wealth: Do materialists really save less and borrow more, and if so why?. In
ACR North American Advances Vol. 44 (pp. 503 - 504). , Annual Conference of the Association of Consumer Research Duluth, United States of America: Association for Consumer Research
[Conference Abstract]Authored by: Jaspers, E.Jaspers, EDT., & Pieters, R. (2014). The age of materialism: Age, period, & cohort effects across the life cycle. In
ACR North American Advances Vol. 42 (pp. 106 - 112). , Annual Conference of the Association for Consumer Research Duluth, United States of America: Association for Consumer Research
[Conference Abstract]Authored by: Jaspers, E.Read Abstract:
Consultancy and Languages
Languages
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English
Last used: Today
Spoken ability: Excellent
Written ability: Excellent
-
Dutch
Last used: Today
Spoken ability: Excellent
Written ability: Excellent
Teaching and Supervision
Courses Coordinated
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115.116
Introduction to Marketing
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115.802
Applied Analytics Project Part 1
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156.237
Marketing Communication and Advertising
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156.340
Customer Intelligence
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156.762
Return on Marketing Investment
Summary of Doctoral Supervision
| Position |
Current |
Completed |
| Co-supervisor |
1 |
0 |
Current Doctoral Supervision
Co-supervisor of:
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Kenneth Rocker Jr
-
Doctor of Philosophy
How on line interconnectivity of coworkers through social media increase workplace cohesion and aggression through the mediation of perceived immediacy. A study on how culture and generational variables moderate anticipated effects.
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