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222.417 Image and Identity (15 credits)
In this course students will explore how designers lead and manage the branding process for organisations by communicating with images and words. How an organisation presents itself can be called its identity. How different audiences perceive this is can be called its image. Students research, explore, and develop a flexible design system for an organisation by creating a dynamic brand experience that can adapt to visual, interactive, and sensory modes.
|2021||Semester One full semester||Internal||Wellington Campus|
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