Regulations for The Bachelor of Communication - BC

Official rules and regulations for the Bachelor of Communication. These regulations apply for 2027.

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Subject to CUAP approval

This qualification is subject to approval by the Committee on University Academic Programmes (CUAP).

Qualification Regulations

Part I

These regulations are to be read in conjunction with all other Statutes and Regulations of the University including General Regulations for Undergraduate Degrees, Undergraduate Diplomas, Undergraduate Certificates, Graduate Diplomas, and Graduate Certificates.

Part II

Admission

1. Admission to the Bachelor of Communication requires that the candidate will meet the University admission requirements as specified.

Qualification requirements

2. Candidates for the Bachelor of Communication shall follow a flexible programme of study, which shall consist of courses totalling at least 360 credits comprising:

(a) not more than 165 credits at 100 level;

(b) at least 75 credits at 300 level;

(c) at least 300 credits from the Schedule for the Degree of Bachelor of Communication;

and including:

(d) the core communication courses listed in Part A of the Bachelor of Communication Schedule;

(e) one major (120 credits);

(f) one minor (60 credits);

(g) the remaining courses (60 credits) from any undergraduate degree of the University.

Specialisations

3. Candidates must complete a major by passing at least 120 credits in a major. The requirements for each major are set out in Part B of the Schedule for the Qualification.

4. Majors available are: Applied Communication, Communication Management, Digital Marketing, Expressive Arts, Expressive Arts and Media Studies, Journalism, Linguistics, Media Studies, and Public Relations.

5. Candidates must complete a minor by passing at least 60 credits in a minor. The requirements for each minor are set out in 5a-5c

(a). The minor must be in a different discipline from the major(s). 

(b). Minors may be included from any undergraduate degree within the University for which recognised minors are specified.

(c). Where the minor is from another undergraduate degree, the regulations of that programme for the minor will apply.

Completion requirements

6. Any timeframes for completion as outlined in the General Regulations for Undergraduate Degrees, Undergraduate Diplomas, Undergraduate Certificates, Graduate Diplomas and Graduate Certificates will apply.

7. Candidates may be graduated when they meet the Admission, Qualification and Academic requirements within the prescribed timeframes; candidates who do not meet the requirements for graduation may, subject to the approval of Academic Board, be awarded the  Diploma in Communication, or the Diploma in Arts should they meet the relevant Qualification requirements.

Unsatisfactory academic progress

8. The general Unsatisfactory Academic Progress regulations will apply.

Transitional provisions

9. Candidates enrolled in the Bachelor of Communication prior to 1 January 2019 who have already completed the core course 219107 may be permitted to substitute this for the compulsory course 219108. These transitional arrangements expire on 31 December 2025.

10. Subject to any Maximum Time to Completion regulations and the Abandonment of Studies provisions specified in the Part I regulations for the degree, candidates enrolled in the Bachelor of Communication prior to 1 January 2022 who have successfully completed 219100 may substitute this for 115111. These transitional arrangements expire on 31 December 2025.

11. Subject to any Maximum Time to Completion regulations and the Abandonment of Studies provisions specified in the Part I regulations for the degree, candidates enrolled in the Bachelor of Communication prior to 1 January 2023, who are enrolled in one or more of the following may substitute a course or courses already completed for a course or courses of the same value and at the same level within the Schedule to fulfil the requirements of the qualification: Communication Management major or minor, Journalism major or minor; Public Relations major or minor. These transitional arrangements expire on 31 December 2027.

12. Subject to the Maximum Time to Completion and Abandonment of Studies provisions specified in the Part I regulations for the degree, candidates enrolled in the Bachelor of Communication (Public Relations) prior to 1 January 2025 who have successfully completed 219309 may substitute this for 219219. Students who have successfully completed either 219206 or 219231 may substitute one of these for 219320.

13. This transition expires 31 December 2029.

Schedule for the Bachelor of Communication

Course planning key

Prerequisites
Courses that need to be completed before moving onto a course at the next level. For example, a lot of 200-level courses have 100-level prerequisite courses.
Corequisites
Courses that must be completed at the same time as another course are known as corequisite courses.
Restrictions
Some courses are restricted against each other because their content is similar. This means you can only choose one of the offered courses to study and credit to your qualification.
Key terms for course planning
Courses
Each qualification has its own specific set of courses. Some universities call these papers. You enrol in courses after you get accepted into Massey.
Course code
Each course is numbered using 6 digits. The fourth number shows the level of the course. For example, in course 219206, the fourth number is a 2, so it is a 200-level course (usually studied in the second year of full-time study).
Credits
Each course is worth a number of credits. You combine courses (credits) to meet the total number of credits needed for your qualification.
Specialisations
Some qualifications let you choose what subject you'd like to specialise in. Your major or endorsement is what you will take the majority of your courses in.

Part A: Core courses

Course code: 154101 Media and Society 15 credits

An introduction to the relationship between media and society. Particular attention will be paid to media representations, media users/audiences, media technologies, the political economy of media, and the local and global contexts in which media are situated.

View full course details
Course code: 154110 Digital Content Creation 15 credits

An introduction to producing digital media content using everyday and consumer-grade equipment. Material taught includes recording clear audio and video, principles and practices of basic editing, and the preparation of digital content to reach target audiences.

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Course code: 172131 Language, Meaning and Communication 15 credits

This course examines how language creates meaning in communication across social and cultural contexts. We explore how language choices shape identity, relationships, persuasion, and power in everyday and professional communication. The course develops students’ ability to analyse communication across audiences, platforms, and cultural frameworks, with particular attention to intercultural communication and the linguistic dynamics of Aotearoa New Zealand.

View full course details
Course code: 219102 Making Communication Matter 15 credits

This course explores foundational communication theories through immersive practice in creative, strategic, relational, and community-based contexts. Students investigate how communication constructs meaning, navigates power, strengthens relationships, and catalyses transformative change in order to foster culturally responsive, ethical and transformative communication practices.

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Course code: 219103 Communicating Many Worlds: Culture-Centred and Community-Based Practices 15 credits

This course explores communication through Indigenous, Global South, and marginalised perspectives, emphasising culture-centred and pluriversal approaches, and challenging dominant narratives. Through community-engaged projects and workshops, students will engage in deep listening, ethical collaboration, and imaginative storytelling.

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Course code: 219214 Big Data Society 15 credits

This course equips students with the critical skills to understand and navigate the social, political, and ethical dimensions of big data, alongside the practical skills to gather and analyse digital data.

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Course code: 219300 Communication Launchpad 15 credits

This course focuses on using communication skills and knowledge to prepare for professional employment and community involvement. Students develop a reflective, professional portfolio showcasing their communication capabilities, prepare cover letters, CVs, online profiles and business/grant/award proposals, and practice the skills of interviewing, teamwork and conflict management. The goal is for students to understand and communicate their values, strengths and professional identity in support of lifelong learning.

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Course code: 299107 True Stories Told Well 15 credits

This course develops creative communication skills for fact-based communication, emphasising both craft and audience engagement. Students will learn craft-based skills and techniques that allow them to express themselves in writing for diverse audiences and professional environments.

View full course details

Part B: Specialisations

Majors

Applied Communication (120 credits)

Applied Communication (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Compulsory Courses

Choose 105 credits from
Course code: 219212 Introduction to Global Communication 15 credits

This course examines the role of communication in diverse global contexts, the interplays between global processes and transformations in communication, and the role of communication in addressing contemporary global business challenges.

View full course details
Course code: 219213 International Communication 15 credits

This course explores the role of media systems in shaping international politics, security, societal activism, and trans-border business and cultural practices.

View full course details
Course code: 219229 Public Policy Communication 15 credits

The course will cover the application of communication theories in the design, development, and implementation of public policies. Students will learn to engage in authentic community consultation to develop policies. They will critically examine public policies, analyse public opinion, and co-design community engagement. Attention will be given to incorporating the provisions and principles of Te Tiriti in public policy communication.

View full course details
Course code: 219303 Inside Organisations: Communication and Processes 15 credits

This course evaluates processes and practices including internal, leadership and conflict communication around organising in the workplace.

Restrictions: 114353
View full course details
Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

View full course details

15 Credits from

Choose 15 credits from
Course code: 219304 Intercultural Communication 15 credits

This course compares the communication behaviours of different cultures. Students will develop skills that help them analyse and address intercultural conflicts and issues, and gain skills that allow them to communicate effectively in intercultural contexts.

View full course details
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details

Communication Management (120 credits)

Communication Management (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Compulsory courses

Choose 90 credits from
Course code: 219211 Interpersonal Communication 15 credits

This course examines the importance and practice of building thriving communities and relationships, both in and out of the workplace. Students will examine how communication is used to connect with others, to express and uphold identities, and to manage challenging interactions and relationships.

Restrictions: 219307
View full course details
Course code: 219303 Inside Organisations: Communication and Processes 15 credits

This course evaluates processes and practices including internal, leadership and conflict communication around organising in the workplace.

Restrictions: 114353
View full course details
Course code: 219304 Intercultural Communication 15 credits

This course compares the communication behaviours of different cultures. Students will develop skills that help them analyse and address intercultural conflicts and issues, and gain skills that allow them to communicate effectively in intercultural contexts.

View full course details
Course code: 219345 Strategic Communication 15 credits

This course integrates the theory and application of strategic communication concepts and methods.

View full course details
Choose at least 15 credits from
Course code: 156235 Social Media and Digital Marketing 15 credits

A study of the impact, application and evaluation of new digital media marketing strategies and techniques.

Prerequisites: 115116 or 115104 or 156200 or 75 credits for non-Business students
View full course details
Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

View full course details

At least 15 credits from 300 level courses

Choose at least 15 credits from
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details
Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

View full course details

Creative Communication and Social Change (120 credits)

Creative Communication and Social Change (120 credits)

Compulsory courses

Choose 75 credits from
Course code: 172237 Language, Discourse and Power 15 credits

An introduction to critical discourse analysis, exploring how language is used in the reproduction of social inequalities.

View full course details
Course code: 219217 Narrative Power in the Digital Age: Driving Social Change 15 credits

This course explores how digital narratives drive social change and liberation, investigating how marginalised communities can use digital power to challenge oppression and build solidarity. Students learn to design digital interventions that seek to dismantle oppressive systems and support community self-determination.

View full course details
Course code: 219313 Culture-Centred Organising 15 credits

This course centres culture in organising strategy, teaching community-driven planning, resource mobilisation, and culturally-rooted direct action through real-time projects.

View full course details
Course code: 299218 Creative Activism Practices 15 credits

This course explores public communication in service of the common good. Students will learn to navigate the dynamics of public discourse and to communicate impactfully, ethically, and constructively across diverse contexts.

Restrictions: 139223, 299223
View full course details
Course code: 299300 Creative Communication and Social Change Capstone Project 15 credits

This capstone project integrates creative theory and practice in the design of innovative campaigns in collaboration with communities or social movements.

Restrictions: 139333; 219346; 299333
View full course details

15 credits from

Choose 15 credits from
Course code: 139111 Podcasting: Producing Audio Stories 15 credits

An introduction to the genre of audio storytelling with podcasts. Students will analyse the storytelling techniques employed in the narrative nonfiction podcast genre and use these techniques in the production of their own podcast episode.

View full course details
Course code: 219105 Pitches and Presentations 15 credits

This course examines how to persuade, inform, and entertain. In this practical course students will learn about aspects of performance, including character, style, creativity, making meaning, psychology, semantics, and how to read contexts/audiences. Students will explore and develop strategies for managing fear and anxiety.

View full course details
Course code: 219106 Finding Your Voice 15 credits

Many students find the prospect of oral presentations to be anxiety-inducing. This course provides the opportunity for students to experiment with different approaches to presentations in order to help them develop an authentic, adaptable voice for future communication challenges.

View full course details
Course code: 299102 Creative Writing II: Fundamentals of Narrative 15 credits

An introduction to the fundamental narrative elements of creative writing. Concepts such as structure, plot, point of view, character and dialogue are learned through close reading of texts drawn from fiction, creative non-fiction, drama and poetry, and applied through the creation of original creative texts and through workshopping and peer review.

Restrictions: 139123; 299123
View full course details
Course code: 299133 Creative Communication 15 credits

This course introduces creative communication through the study of creative practice and the making of original works of writing and performance. The course builds an understanding of written and physical storytelling in cultural contexts, supporting students to develop dramatic ideas that express social issues clearly and confidently.

View full course details

15 credits from

Choose 15 credits from
Course code: 219212 Introduction to Global Communication 15 credits

This course examines the role of communication in diverse global contexts, the interplays between global processes and transformations in communication, and the role of communication in addressing contemporary global business challenges.

View full course details
Course code: 219215 Data Storytelling 15 credits

Stories move people—data makes them believable. This course integrates qualitative, quantitative, and critical methods to tackle real community challenges. Students gather evidence through interviews, surveys, and textual analysis, then shape what they find into narratives that matter. The craft: transforming numbers, words, and meanings into communication that is rigorous and ethical.

View full course details
Course code: 219229 Public Policy Communication 15 credits

The course will cover the application of communication theories in the design, development, and implementation of public policies. Students will learn to engage in authentic community consultation to develop policies. They will critically examine public policies, analyse public opinion, and co-design community engagement. Attention will be given to incorporating the provisions and principles of Te Tiriti in public policy communication.

View full course details
Course code: 299208 Script Writing 15 credits

An in-depth study of the skills, formats, technique and terminology of professional script writing, with emphasis on the adaptation of traditional approaches across the diversity of contemporary media.

Restrictions: 139323; 299323
View full course details
Course code: 299220 Theatre for Change 15 credits

An applied introduction to the varied ways in which theatre is used for social and personal change.

View full course details
Course code: 299280 Creative Nonfiction 15 credits

An intermediate-level introduction to the craft of nonfiction writing in a variety of genres, with a particular focus on the application of techniques usually associated with fiction and poetry to nonfiction material.

Restrictions: 139327
View full course details
Course code: 299285 Fiction Writing 15 credits

A beginning to intermediate-level study of the craft of fiction, investigating a range of forms by means of creative production, workshopping and peer review.

View full course details

15 credits from

Choose 15 credits from
Course code: 219304 Intercultural Communication 15 credits

This course compares the communication behaviours of different cultures. Students will develop skills that help them analyse and address intercultural conflicts and issues, and gain skills that allow them to communicate effectively in intercultural contexts.

View full course details
Course code: 299309 Writing the Environment 15 credits

A study of the relationships between creative writing and ecological concerns, covering a range of contemporary forms from eco-fictions, nonfictions, or poetry, to nature writing, to animal stories. It engages students in the workshopped production of original creative work.

Restrictions: 139381
View full course details

Digital Marketing (120 credits)

Digital Marketing (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Compulsory courses

Choose 90 credits from
Course code: 154250 Digital Media: Theory and Practice 15 credits

An exploration of the social, cultural, economic and technological transformations brought about by contemporary digital and networked media. Students will develop critical digital media literacies and learn to produce digital media.

View full course details
Course code: 156231 Strategic Marketing Management 15 credits

A study of the decisions required to allocate and manage marketing resources in a competitive business environment.

Prerequisites: 115116 or 156200
View full course details
Course code: 156235 Social Media and Digital Marketing 15 credits

A study of the impact, application and evaluation of new digital media marketing strategies and techniques.

Prerequisites: 115116 or 115104 or 156200 or 75 credits for non-Business students
View full course details
Course code: 156237 Marketing Communication and Advertising 15 credits

A study of advertising and other forms of marketing communication, including key theories of marketing communication, elements of the communication mix, and effective campaign design.

Prerequisites: 115116 or 156200
View full course details
Course code: 156334 Marketing Consultancy Project 15 credits

A client driven marketing planning course that integrates marketing concepts and methods across the curriculum.

Prerequisites: 156231 and any 1562xx course
View full course details
Course code: 156341 Branding 15 credits

A critical examination of brands and issues in branding and their relevance to business and society.

Prerequisites: 156231 and plus either 156232, or both 156235 and 156237
View full course details
Choose 30 credits from
Course code: 156338 International Marketing 15 credits

A critical examination of issues in international marketing and their relevance to business and society.

Prerequisites: 156231 plus either 156232, or both 156235 and 156237
View full course details
Course code: 156339 Omni-Channel Retail Marketing 15 credits

A critical examination of marketing in an omni-channel retail environment.

Prerequisites: 156231 or 2902xx
View full course details
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details

Digital Media (120 credits)

Digital Media (120 credits)

Compulsory courses

Choose 30 credits from
Course code: 154250 Digital Media: Theory and Practice 15 credits

An exploration of the social, cultural, economic and technological transformations brought about by contemporary digital and networked media. Students will develop critical digital media literacies and learn to produce digital media.

View full course details
Course code: 154311 Social Media and Digital Cultures 15 credits

This course explores how social media shapes identities, social relationships, work, politics and societies. From fake news to social media influencers, this course examines how digital technologies play a key role in shaping everyday life in the twenty-first century.

View full course details
Choose no more than 15 credits from
Course code: 139111 Podcasting: Producing Audio Stories 15 credits

An introduction to the genre of audio storytelling with podcasts. Students will analyse the storytelling techniques employed in the narrative nonfiction podcast genre and use these techniques in the production of their own podcast episode.

View full course details
Course code: 219105 Pitches and Presentations 15 credits

This course examines how to persuade, inform, and entertain. In this practical course students will learn about aspects of performance, including character, style, creativity, making meaning, psychology, semantics, and how to read contexts/audiences. Students will explore and develop strategies for managing fear and anxiety.

View full course details
Course code: 219106 Finding Your Voice 15 credits

Many students find the prospect of oral presentations to be anxiety-inducing. This course provides the opportunity for students to experiment with different approaches to presentations in order to help them develop an authentic, adaptable voice for future communication challenges.

View full course details
Course code: 299133 Creative Communication 15 credits

This course introduces creative communication through the study of creative practice and the making of original works of writing and performance. The course builds an understanding of written and physical storytelling in cultural contexts, supporting students to develop dramatic ideas that express social issues clearly and confidently.

View full course details
Choose between 15 and 30 credits from
Course code: 154202 Advertising and Consumer Society 15 credits

A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.

View full course details
Course code: 154204 Digital Media Production: Photography 15 credits

A hands-on exploration of digital photography where students plan, produce and edit digital images working across a range of photographic genres. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to digital photography.

View full course details
Choose no more than 15 credits from
Course code: 154203 Popular Culture and the Media 15 credits

A survey of cultural theories and debates in relation to modern mass media. A number of issues such as identity, representation and cultural politics will be considered in their historical contexts and in relation to a variety of texts from popular culture and the media.

View full course details
Course code: 154208 Screen Media 15 credits

An exploration of the formal and textual features of film and television, and their relation to technological change, with an emphasis on how film and television have both shaped and been transformed by digital media.

View full course details
Course code: 154224 Digital Media Production: Documentary 15 credits

A hands-on study of documentary film where students plan, produce and edit short digital documentaries. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to documentary film and video.

View full course details
Course code: 299208 Script Writing 15 credits

An in-depth study of the skills, formats, technique and terminology of professional script writing, with emphasis on the adaptation of traditional approaches across the diversity of contemporary media.

Restrictions: 139323; 299323
View full course details
Choose between 30 and 75 credits from
Course code: 154301 Culture, Power and the Media 15 credits

An advanced study of theoretical approaches to the study of media and popular culture, with particular emphasis on how media are involved in the contestation, negotiation and maintenance of power relations.

View full course details
Course code: 154302 Gender and Race in the Media 15 credits

A critical study of gender, race and ethnicity in the media, considered from a variety of theoretical approaches.

View full course details
Course code: 154304 Digital Media Production: Visual Storytelling 15 credits

Students engage in producing advanced video projects with an emphasis on how digital tools produce sophisticated aesthetics across areas such as motion graphics, visual effects and colour grading. Students produce music videos and dynamic, social media focused digital video content.

Prerequisites: 154204 or 154224 or 289211
View full course details
Course code: 154313 Global Media Cultures 15 credits

New media technologies and global patterns of media distribution have produced complex, emergent practices of transnational community formation, text-sharing and collaborative media production. This course examines these practices in relation to the maintenance and negotiation of cultural identity in the contemporary world.

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Course code: 172335 Language and Identity 15 credits

An advanced sociolinguistic study of how language is used to represent and construct aspects of identity relevant to particular social interactions, including the individual’s ability to negotiate multiple forms of identity and belonging.

View full course details
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details
Course code: 219314 News Media and Society 15 credits

This course examines the structure and functions of New Zealand news media, including its linkages to global news media systems. It also examines how different social identities are constructed in news media.

Restrictions: 219204
View full course details

Expressive Arts (120 credits)

Expressive Arts (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose no more than 60 credits from
Course code: 154204 Digital Media Production: Photography 15 credits

A hands-on exploration of digital photography where students plan, produce and edit digital images working across a range of photographic genres. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to digital photography.

View full course details
Course code: 154224 Digital Media Production: Documentary 15 credits

A hands-on study of documentary film where students plan, produce and edit short digital documentaries. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to documentary film and video.

View full course details
Course code: 299220 Theatre for Change 15 credits

An applied introduction to the varied ways in which theatre is used for social and personal change.

View full course details
Course code: 299225 Writing for Children 15 credits

An intermediate-level introduction to the craft of writing targeted at ‘middle readers’ – roughly 9-13 years – across a variety of forms.

View full course details
Course code: 299229 Writing Poetry 15 credits

A creative writing course in which students develop and advance poetry skills within the major modes of lyric poetry and within the context of a more advanced engagement with fundamental elements of craft. In addition to reading poetry and critical essays on the genre, students will write original poetry and critically review their own work and the work of peers.

View full course details
Course code: 299280 Creative Nonfiction 15 credits

An intermediate-level introduction to the craft of nonfiction writing in a variety of genres, with a particular focus on the application of techniques usually associated with fiction and poetry to nonfiction material.

Restrictions: 139327
View full course details
Course code: 299285 Fiction Writing 15 credits

A beginning to intermediate-level study of the craft of fiction, investigating a range of forms by means of creative production, workshopping and peer review.

View full course details
Choose at least 60 credits from
Course code: 139362 Oceanic Literatures of Aotearoa: Ngā Tuhinga Kōrero o te Moana nui a Kiwa 15 credits

A study of contemporary Oceanic (Māori and Pasifika) literature in English contextualised in relation to customary and pre-colonial Oceanic literatures, narratives, and storytelling methods.

View full course details
Course code: 154304 Digital Media Production: Visual Storytelling 15 credits

Students engage in producing advanced video projects with an emphasis on how digital tools produce sophisticated aesthetics across areas such as motion graphics, visual effects and colour grading. Students produce music videos and dynamic, social media focused digital video content.

Prerequisites: 154204 or 154224 or 289211
View full course details
Course code: 299309 Writing the Environment 15 credits

A study of the relationships between creative writing and ecological concerns, covering a range of contemporary forms from eco-fictions, nonfictions, or poetry, to nature writing, to animal stories. It engages students in the workshopped production of original creative work.

Restrictions: 139381
View full course details
Course code: 299329 Advanced Fiction Writing 15 credits

An exploration of the poetics and politics of experimentation and subversion in contemporary fiction and metafiction including analysis of the work (both creative and critical) of major practitioners, theorists and original student compositions.

View full course details
Course code: 299380 Creative Writing III: Starting Your Manuscript 15 credits

An advanced study of the process of writing that consolidates knowledge of creative writing craft, expands understanding of genre, and analyses aesthetic and/or cultural aspects of published manuscripts across genres. The first portion of an envisioned full-length creative manuscript will be drafted with an emphasis on the critical evaluation of its aesthetic and/or cultural implications.

Prerequisites: Any one of 139223, 139224, 139225, 139229, 139280, 139285, 299223, 299224, 299225, 299229, 299280, 299285
View full course details

Expressive Arts and Media Studies (120 credits)

Expressive Arts and Media Studies (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

A major consists of 120 credits from Expressive Arts and Media Studies, including at least 45 credits in Expressive Arts and 45 credits in Media Studies, with at least 60 credits at 300 level.

Journalism (120 credits)

Journalism (120 credits)

Compulsory courses

Choose 90 credits from
Course code: 219108 Introduction to Journalism 15 credits

An introduction to the role and function of contemporary news media, with special attention to the role of the journalist in society, the diversity of journalism cultures and basic journalism skills.

View full course details
Course code: 219224 News Production I 15 credits

This course investigates current principles and practices of news gathering and production for online (print) and broadcast news media. Students apply this learning by developing news and feature stories and participating in news production.

Prerequisites: 219108 Restrictions: 219231
View full course details
Course code: 219225 News Production II 15 credits

Understand and apply the principles of audio-visual newsgathering and production, including television, videography, and/or other forms

Prerequisites: 219224 Restrictions: 219223
View full course details
Course code: 219235 Media Law and Ethics 15 credits

Students learn how to publish safely by navigating the legal and ethical challenges of writing and publishing in today’s digital age.

Restrictions: 219335
View full course details
Course code: 219314 News Media and Society 15 credits

This course examines the structure and functions of New Zealand news media, including its linkages to global news media systems. It also examines how different social identities are constructed in news media.

Restrictions: 219204
View full course details
Course code: 219316 News Production III 15 credits

Understand and apply the principles of newsgathering, editing production in a live broadcast setting to an industry standard. Students will plan, produce and present a weekly radio news programme.

Prerequisites: 219225 Restrictions: 219325
View full course details
Choose no more than 15 credits from
Course code: 154202 Advertising and Consumer Society 15 credits

A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.

View full course details
Course code: 154203 Popular Culture and the Media 15 credits

A survey of cultural theories and debates in relation to modern mass media. A number of issues such as identity, representation and cultural politics will be considered in their historical contexts and in relation to a variety of texts from popular culture and the media.

View full course details
Course code: 154204 Digital Media Production: Photography 15 credits

A hands-on exploration of digital photography where students plan, produce and edit digital images working across a range of photographic genres. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to digital photography.

View full course details
Course code: 154208 Screen Media 15 credits

An exploration of the formal and textual features of film and television, and their relation to technological change, with an emphasis on how film and television have both shaped and been transformed by digital media.

View full course details
Course code: 154224 Digital Media Production: Documentary 15 credits

A hands-on study of documentary film where students plan, produce and edit short digital documentaries. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to documentary film and video.

View full course details
Course code: 172232 Language and Society in New Zealand 15 credits

An introduction to sociolinguistics with particular reference to New Zealand: focussing on language and social interaction, regional and social variation in language use, bilingualism and the status of minority languages, and the sociolinguistics of te Reo Māori.

View full course details
Course code: 172237 Language, Discourse and Power 15 credits

An introduction to critical discourse analysis, exploring how language is used in the reproduction of social inequalities.

View full course details
Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

View full course details
Course code: 219215 Data Storytelling 15 credits

Stories move people—data makes them believable. This course integrates qualitative, quantitative, and critical methods to tackle real community challenges. Students gather evidence through interviews, surveys, and textual analysis, then shape what they find into narratives that matter. The craft: transforming numbers, words, and meanings into communication that is rigorous and ethical.

View full course details
Course code: 219219 Public Relations and Culture 15 credits

An examination of culturally diverse public relations practices, in Aotearoa New Zealand and globally.

Restrictions: 219309
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Course code: 219226 News Design and Publishing 15 credits

Students learn the principles and application of design, layout, editing and publishing for journalism and communication and apply these skills to create media content for newspapers, magazines, and other publications.

Prerequisites: 219108 Restrictions: 219234
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Course code: 299208 Script Writing 15 credits

An in-depth study of the skills, formats, technique and terminology of professional script writing, with emphasis on the adaptation of traditional approaches across the diversity of contemporary media.

Restrictions: 139323; 299323
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Choose 30 credits from
Course code: 154304 Digital Media Production: Visual Storytelling 15 credits

Students engage in producing advanced video projects with an emphasis on how digital tools produce sophisticated aesthetics across areas such as motion graphics, visual effects and colour grading. Students produce music videos and dynamic, social media focused digital video content.

Prerequisites: 154204 or 154224 or 289211
View full course details
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details
Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

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Course code: 219336 Global, Investigative and Data Journalism 15 credits

Explore the diversity of journalism as it is practised around the world, including investigative, undercover and data journalism.

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Linguistics (120 credits)

Linguistics (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Compulsory course

Course code: 172235 Linguistic Analysis of the English Language 15 credits

An introductory course in linguistic analysis of the English language covering the fundamental concepts of morphology, phonetics, phonology, and syntax.

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Course code: 172232 Language and Society in New Zealand 15 credits

An introduction to sociolinguistics with particular reference to New Zealand: focussing on language and social interaction, regional and social variation in language use, bilingualism and the status of minority languages, and the sociolinguistics of te Reo Māori.

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Course code: 172236 Forensic Linguistics 15 credits

An introduction to forensic linguistics, focusing on how language evidence and linguistic analysis are used in real-world legal contexts.

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Course code: 172237 Language, Discourse and Power 15 credits

An introduction to critical discourse analysis, exploring how language is used in the reproduction of social inequalities.

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Course code: 172239 Language and Culture 15 credits

An examination of the interrelationship between/of language and culture through a study of various elements of language, language use and language acquisition in a wide range of cultural contexts.

Restrictions: 172132
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Course code: 172333 Discourse and Institutions 15 credits

A critical examination of public and private-sphere discourses in institutional contexts through linguistic theories and methods.

Prerequisites: Any 200 level 172-prefix course
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Course code: 172335 Language and Identity 15 credits

An advanced sociolinguistic study of how language is used to represent and construct aspects of identity relevant to particular social interactions, including the individual’s ability to negotiate multiple forms of identity and belonging.

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Course code: 172336 Languages of the Pacific 15 credits

An examination of the three major language subgroups spoken in the Pacific, focussing on their formal elements, the relationship between language and society, and the linguistic consequences of the encounter between Pacific peoples and speakers of non-Pacific languages.

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Course code: 172338 Language, Diversity and Mediated Communication 15 credits

An examination of one-to-many communication in the Web and mediated contexts, focussing on globalised and transcultural communication of linguistic perspectives.

Prerequisites: Any 200-level Linguistics course
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Marketing Communication (120 credits)

Marketing Communication (120 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose 60 credits from
Course code: 156231 Strategic Marketing Management 15 credits

A study of the decisions required to allocate and manage marketing resources in a competitive business environment.

Prerequisites: 115116 or 156200
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Course code: 156237 Marketing Communication and Advertising 15 credits

A study of advertising and other forms of marketing communication, including key theories of marketing communication, elements of the communication mix, and effective campaign design.

Prerequisites: 115116 or 156200
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Course code: 156334 Marketing Consultancy Project 15 credits

A client driven marketing planning course that integrates marketing concepts and methods across the curriculum.

Prerequisites: 156231 and any 1562xx course
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Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

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Course code: 156232 Consumer Behaviour 15 credits

A study of the theory and practice of changing consumer behaviour through marketing programmes. The course critically evaluates traditional cognitive models of consumer behaviour and alternative behaviourist approaches.

Prerequisites: 115116 or 156200
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Course code: 156235 Social Media and Digital Marketing 15 credits

A study of the impact, application and evaluation of new digital media marketing strategies and techniques.

Prerequisites: 115116 or 115104 or 156200 or 75 credits for non-Business students
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Choose 45 credits from
Course code: 156339 Omni-Channel Retail Marketing 15 credits

A critical examination of marketing in an omni-channel retail environment.

Prerequisites: 156231 or 2902xx
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Course code: 156340 Customer Intelligence 15 credits

This course teaches methods to convert organisations’ large data sets about customers, competitors, channel partners and their own activities into information for improved marketing decision making.

Prerequisites: 156233 or 115213
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Course code: 156341 Branding 15 credits

A critical examination of brands and issues in branding and their relevance to business and society.

Prerequisites: 156231 and plus either 156232, or both 156235 and 156237
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Course code: 219304 Intercultural Communication 15 credits

This course compares the communication behaviours of different cultures. Students will develop skills that help them analyse and address intercultural conflicts and issues, and gain skills that allow them to communicate effectively in intercultural contexts.

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Course code: 219305 Public Relations Management 15 credits

This course provides an in-depth examination of public relations theory and shows how it applies to practice. It focuses on strategic engagement with diverse publics, the development of long-lasting and meaningful organisational relationships, and reputation management.

Prerequisites: 219209 Restrictions: 114363
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Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
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Public Relations and Digital Promotion (120 credits)

Public Relations and Digital Promotion (120 credits)

Compulsory courses

Choose 90 credits from
Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

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Course code: 219216 Social Media Analytics 15 credits

This course teaches practical methods for analysing social media data in communication and media contexts, including content, engagement, and platform analytics. Students will learn how to evaluate social media performance and use this knowledge to support communication strategies.

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Course code: 219219 Public Relations and Culture 15 credits

An examination of culturally diverse public relations practices, in Aotearoa New Zealand and globally.

Restrictions: 219309
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Course code: 219303 Inside Organisations: Communication and Processes 15 credits

This course evaluates processes and practices including internal, leadership and conflict communication around organising in the workplace.

Restrictions: 114353
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Course code: 219305 Public Relations Management 15 credits

This course provides an in-depth examination of public relations theory and shows how it applies to practice. It focuses on strategic engagement with diverse publics, the development of long-lasting and meaningful organisational relationships, and reputation management.

Prerequisites: 219209 Restrictions: 114363
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Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

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Course code: 219101 Media Writing and Promotion 15 credits

An introduction to the nature and practice of media writing for a range of traditional and digital formats.

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Course code: 219105 Pitches and Presentations 15 credits

This course examines how to persuade, inform, and entertain. In this practical course students will learn about aspects of performance, including character, style, creativity, making meaning, psychology, semantics, and how to read contexts/audiences. Students will explore and develop strategies for managing fear and anxiety.

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Course code: 154202 Advertising and Consumer Society 15 credits

A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.

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Course code: 154250 Digital Media: Theory and Practice 15 credits

An exploration of the social, cultural, economic and technological transformations brought about by contemporary digital and networked media. Students will develop critical digital media literacies and learn to produce digital media.

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Course code: 219215 Data Storytelling 15 credits

Stories move people—data makes them believable. This course integrates qualitative, quantitative, and critical methods to tackle real community challenges. Students gather evidence through interviews, surveys, and textual analysis, then shape what they find into narratives that matter. The craft: transforming numbers, words, and meanings into communication that is rigorous and ethical.

View full course details
Course code: 219235 Media Law and Ethics 15 credits

Students learn how to publish safely by navigating the legal and ethical challenges of writing and publishing in today’s digital age.

Restrictions: 219335
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Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
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Course code: 219314 News Media and Society 15 credits

This course examines the structure and functions of New Zealand news media, including its linkages to global news media systems. It also examines how different social identities are constructed in news media.

Restrictions: 219204
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Minors

Applied Communication (60 credits)

Applied Communication (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose 60 credits from
Course code: 219229 Public Policy Communication 15 credits

The course will cover the application of communication theories in the design, development, and implementation of public policies. Students will learn to engage in authentic community consultation to develop policies. They will critically examine public policies, analyse public opinion, and co-design community engagement. Attention will be given to incorporating the provisions and principles of Te Tiriti in public policy communication.

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Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

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Communication Management (60 credits)

Communication Management (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Compulsory courses

Choose 60 credits from
Course code: 219211 Interpersonal Communication 15 credits

This course examines the importance and practice of building thriving communities and relationships, both in and out of the workplace. Students will examine how communication is used to connect with others, to express and uphold identities, and to manage challenging interactions and relationships.

Restrictions: 219307
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Course code: 219303 Inside Organisations: Communication and Processes 15 credits

This course evaluates processes and practices including internal, leadership and conflict communication around organising in the workplace.

Restrictions: 114353
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Course code: 219345 Strategic Communication 15 credits

This course integrates the theory and application of strategic communication concepts and methods.

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Creative Communication and Social Change (60 credits)

Creative Communication and Social Change (60 credits)
Choose 30 credits from
Course code: 172237 Language, Discourse and Power 15 credits

An introduction to critical discourse analysis, exploring how language is used in the reproduction of social inequalities.

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Course code: 219217 Narrative Power in the Digital Age: Driving Social Change 15 credits

This course explores how digital narratives drive social change and liberation, investigating how marginalised communities can use digital power to challenge oppression and build solidarity. Students learn to design digital interventions that seek to dismantle oppressive systems and support community self-determination.

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Course code: 299218 Creative Activism Practices 15 credits

This course explores public communication in service of the common good. Students will learn to navigate the dynamics of public discourse and to communicate impactfully, ethically, and constructively across diverse contexts.

Restrictions: 139223, 299223
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Course code: 219313 Culture-Centred Organising 15 credits

This course centres culture in organising strategy, teaching community-driven planning, resource mobilisation, and culturally-rooted direct action through real-time projects.

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Course code: 299300 Creative Communication and Social Change Capstone Project 15 credits

This capstone project integrates creative theory and practice in the design of innovative campaigns in collaboration with communities or social movements.

Restrictions: 139333; 219346; 299333
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Digital Marketing (60 credits)

Digital Marketing (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose at least 30 credits from
Course code: 156231 Strategic Marketing Management 15 credits

A study of the decisions required to allocate and manage marketing resources in a competitive business environment.

Prerequisites: 115116 or 156200
View full course details
Course code: 156235 Social Media and Digital Marketing 15 credits

A study of the impact, application and evaluation of new digital media marketing strategies and techniques.

Prerequisites: 115116 or 115104 or 156200 or 75 credits for non-Business students
View full course details
Course code: 156237 Marketing Communication and Advertising 15 credits

A study of advertising and other forms of marketing communication, including key theories of marketing communication, elements of the communication mix, and effective campaign design.

Prerequisites: 115116 or 156200
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Choose at least 15 credits from
Course code: 156334 Marketing Consultancy Project 15 credits

A client driven marketing planning course that integrates marketing concepts and methods across the curriculum.

Prerequisites: 156231 and any 1562xx course
View full course details
Course code: 156338 International Marketing 15 credits

A critical examination of issues in international marketing and their relevance to business and society.

Prerequisites: 156231 plus either 156232, or both 156235 and 156237
View full course details
Course code: 156339 Omni-Channel Retail Marketing 15 credits

A critical examination of marketing in an omni-channel retail environment.

Prerequisites: 156231 or 2902xx
View full course details
Course code: 219311 Communication Internship 15 credits

This course provides students with a period of workplace experience with knowledge of communication concepts and terminology gained throughout their degree, in a series of analytical assessments.

Prerequisites: Appraisal Required
View full course details

Digital Media (60 credits)

Digital Media (60 credits)

Compulsory courses

Choose 30 credits from
Course code: 154250 Digital Media: Theory and Practice 15 credits

An exploration of the social, cultural, economic and technological transformations brought about by contemporary digital and networked media. Students will develop critical digital media literacies and learn to produce digital media.

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Course code: 154311 Social Media and Digital Cultures 15 credits

This course explores how social media shapes identities, social relationships, work, politics and societies. From fake news to social media influencers, this course examines how digital technologies play a key role in shaping everyday life in the twenty-first century.

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15 credits from

Course code: 154202 Advertising and Consumer Society 15 credits

A study of the form and function of advertising in the context of consumer society, with particular emphasis on the conflict between advertising as a form of corporate manipulation and as a form of creative expression. Critical theories will be used to explore the role of advertising in relation to consumerism, capitalism, branding, art and agency.

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Course code: 154204 Digital Media Production: Photography 15 credits

A hands-on exploration of digital photography where students plan, produce and edit digital images working across a range of photographic genres. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to digital photography.

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15 credits from

Course code: 154203 Popular Culture and the Media 15 credits

A survey of cultural theories and debates in relation to modern mass media. A number of issues such as identity, representation and cultural politics will be considered in their historical contexts and in relation to a variety of texts from popular culture and the media.

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Course code: 154301 Culture, Power and the Media 15 credits

An advanced study of theoretical approaches to the study of media and popular culture, with particular emphasis on how media are involved in the contestation, negotiation and maintenance of power relations.

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Course code: 154302 Gender and Race in the Media 15 credits

A critical study of gender, race and ethnicity in the media, considered from a variety of theoretical approaches.

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Course code: 154304 Digital Media Production: Visual Storytelling 15 credits

Students engage in producing advanced video projects with an emphasis on how digital tools produce sophisticated aesthetics across areas such as motion graphics, visual effects and colour grading. Students produce music videos and dynamic, social media focused digital video content.

Prerequisites: 154204 or 154224 or 289211
View full course details
Course code: 154313 Global Media Cultures 15 credits

New media technologies and global patterns of media distribution have produced complex, emergent practices of transnational community formation, text-sharing and collaborative media production. This course examines these practices in relation to the maintenance and negotiation of cultural identity in the contemporary world.

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Expressive Arts (60 credits)

Expressive Arts (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose no more than 45 credits from
Course code: 154204 Digital Media Production: Photography 15 credits

A hands-on exploration of digital photography where students plan, produce and edit digital images working across a range of photographic genres. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to digital photography.

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Course code: 154224 Digital Media Production: Documentary 15 credits

A hands-on study of documentary film where students plan, produce and edit short digital documentaries. The course will provide students with a critical awareness of the histories, forms, techniques and ethical issues relevant to documentary film and video.

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Course code: 299220 Theatre for Change 15 credits

An applied introduction to the varied ways in which theatre is used for social and personal change.

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Course code: 299225 Writing for Children 15 credits

An intermediate-level introduction to the craft of writing targeted at ‘middle readers’ – roughly 9-13 years – across a variety of forms.

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Course code: 299229 Writing Poetry 15 credits

A creative writing course in which students develop and advance poetry skills within the major modes of lyric poetry and within the context of a more advanced engagement with fundamental elements of craft. In addition to reading poetry and critical essays on the genre, students will write original poetry and critically review their own work and the work of peers.

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Course code: 299280 Creative Nonfiction 15 credits

An intermediate-level introduction to the craft of nonfiction writing in a variety of genres, with a particular focus on the application of techniques usually associated with fiction and poetry to nonfiction material.

Restrictions: 139327
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Course code: 299285 Fiction Writing 15 credits

A beginning to intermediate-level study of the craft of fiction, investigating a range of forms by means of creative production, workshopping and peer review.

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Choose at least 15 credits from
Course code: 139362 Oceanic Literatures of Aotearoa: Ngā Tuhinga Kōrero o te Moana nui a Kiwa 15 credits

A study of contemporary Oceanic (Māori and Pasifika) literature in English contextualised in relation to customary and pre-colonial Oceanic literatures, narratives, and storytelling methods.

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Course code: 154304 Digital Media Production: Visual Storytelling 15 credits

Students engage in producing advanced video projects with an emphasis on how digital tools produce sophisticated aesthetics across areas such as motion graphics, visual effects and colour grading. Students produce music videos and dynamic, social media focused digital video content.

Prerequisites: 154204 or 154224 or 289211
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Course code: 299309 Writing the Environment 15 credits

A study of the relationships between creative writing and ecological concerns, covering a range of contemporary forms from eco-fictions, nonfictions, or poetry, to nature writing, to animal stories. It engages students in the workshopped production of original creative work.

Restrictions: 139381
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Course code: 299329 Advanced Fiction Writing 15 credits

An exploration of the poetics and politics of experimentation and subversion in contemporary fiction and metafiction including analysis of the work (both creative and critical) of major practitioners, theorists and original student compositions.

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Course code: 299380 Creative Writing III: Starting Your Manuscript 15 credits

An advanced study of the process of writing that consolidates knowledge of creative writing craft, expands understanding of genre, and analyses aesthetic and/or cultural aspects of published manuscripts across genres. The first portion of an envisioned full-length creative manuscript will be drafted with an emphasis on the critical evaluation of its aesthetic and/or cultural implications.

Prerequisites: Any one of 139223, 139224, 139225, 139229, 139280, 139285, 299223, 299224, 299225, 299229, 299280, 299285
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Expressive Arts and Media Studies (60 credits)

Expressive Arts and Media Studies (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

A minor consists of 60 credits from Expressive Arts and Media Studies courses, with at least 30 credits in Expressive Arts and at least 30 credits in Media Studies, and including at least 15 credits at 300 level.

International Languages (60 credits)

International Languages (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Chose from either A: Chinese OR B: French OR C: German OR D: Japanese OR E: Spanish

A: Chinese

Chinese compulsory courses
Choose 30 credits from
Course code: 241201 Chinese 2A 15 credits

Provides students with intermediate level of proficiency in Putonghua (Mandarin), building on skills in reading, writing, listening and speaking. Intermediate level structures, vocabulary and characters are reinforced through oral and written exercises. Students acquire the tools appropriate to this level to discuss topics relevant to themselves and to Chinese culture and society.

Prerequisites: 241102 or appraisal required Restrictions: 241202, 241301, 241302, 241304, 241305
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Course code: 241202 Chinese 2B 15 credits

Aims to further develop intermediate level proficiency in Putonghua (Mandarin), building on skills in reading, writing, listening and speaking. Entails a further set of intermediate level structures, vocabulary and characters that are reinforced through oral and written exercises. Students discuss topics appropriate to this level and that are relevant to themselves and to Chinese culture and society.

Prerequisites: 241201 or appraisal required Restrictions: 241301, 241302, 241304, 241305, 241306
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Chinese subject courses
Choose at least 15 credits from
Course code: 241207 Chinese Diaspora 15 credits

This course will examine the emergence and transformation of Chinese international migration in the global context of China’s interactions with the outside world and diaspora’s changing patterns of political, social and cultural adaptations in various regions in the world.

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Course code: 241208 Contemporary Chinese Society in Literature and Film 15 credits

An integrated account of social and historical developments of contemporary China (from 1912 to the early 1990s) through a study of selected literary texts and films. No knowledge of Chinese is required.

Restrictions: 241203, 241204
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Course code: 241301 Chinese 3A 15 credits

Provides students with pre-advanced level proficiency in Putonghua (Mandarin), building on skills in reading, writing, listening and speaking. Pre-advanced level structures, vocabulary and characters extend and refine linguistic capabilities through oral and written exercises, and students will acquire comprehension and communication skills to deal confidently and accurately with various situations.

Prerequisites: 241202 or appraisal required Restrictions: 241302
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Course code: 241302 Chinese 3B 15 credits

Provides students with advanced level proficiency in Putonghua (Mandarin), building on skills in reading, writing, listening and speaking. Advanced level structures, vocabulary and characters extend and refine linguistic capabilities through oral and written exercises, and students will acquire greater comprehension and communication skills to deal confidently and accurately with various situations.

Prerequisites: 241301 or appraisal required Restrictions: 241341, 241342, 169341, 169342
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Course code: 241304 Contrastive Study of Chinese and English 15 credits

A systematic study of Chinese grammar based on contrastive analysis as an approach to develop communicative skills through increased language awareness. Topics include basic concepts, sentence structure, special verbal constructions, tense and aspect, and complements.

Prerequisites: 241301 and 241302 or appraisal required Restrictions: 169344
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Course code: 241305 Translation from and into Chinese 15 credits

An advanced introduction to the theory and practice of translation from and into Chinese, with an emphasis on the development and application of written translation skills.

Prerequisites: 241301 and 241302 or appraisal required Restrictions: 169343
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Course code: 243301 Advanced French Language 15 credits

For students with an autonomous level of oral and written French. An advanced-level course in French to further develop written and oral comprehension, expression and analysis, based on contemporary texts and recordings.

Prerequisites: 243202 or equivalent
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B: French
French compulsory courses
Choose 30 credits from
Course code: 243201 Intermediate French Language I 15 credits

An intermediate-level review of written and spoken French, further developing skills in vocabulary, grammar, composition, comprehension, and oral communication.

Prerequisites: 243102 or 164107 or equivalent Restrictions: 243202, 243301
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Course code: 243202 Intermediate French Language II 15 credits

For students with intermediate level of French. An Autonomous level review of written and spoken French, further developing skills in vocabulary, grammar, composition, comprehension, and oral communication.

Prerequisites: 243201 or 164101 or 164200 Restrictions: 243301
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French subject courses
Choose at least 15 credits from
Course code: 243301 Advanced French Language 15 credits

For students with an autonomous level of oral and written French. An advanced-level course in French to further develop written and oral comprehension, expression and analysis, based on contemporary texts and recordings.

Prerequisites: 243202 or equivalent
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Course code: 243304 Contemporary French Popular Culture 15 credits

For students with Advanced level of French. Practical study of contemporary examples of French popular language and culture in a range of fields. An Advanced level review of written and spoken French, further developing skills in vocabulary, grammar, composition, comprehension and oral communication.

Prerequisites: 243301 or 164301 Restrictions: 164307
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C: German No new enrolments from 2011
D: Japanese
Japanese compulsory courses
Choose 30 credits from
Course code: 242201 Japanese 2A 15 credits

This course provides students with a pre-intermediate level of reading, writing, listening and speaking proficiency in Japanese building on skills established in prior study. Student will use a range of written and oral exercises to practise new grammatical structures, vocabulary and approximately 80 new kanji, and will acquire the tools to discuss topics of relevance to themselves and Japanese culture and society at an appropriate level.

Prerequisites: 242102 or appraisal required Restrictions: 242202, 242301, 242302, 242304, 242305
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Course code: 242202 Japanese 2B 15 credits

This course further develops students' reading, writing, listening and speaking proficiency in Japanese at pre-intermediate level, extending skills gained in 242.201 Japanese 2A. Student will continue to use a range of written and oral exercises to practise new grammatical structures, vocabulary and approximately 100 new kanji, and will improve their ability to discuss topics of relevance to themselves and Japanese culture and society at an appropriate level. The use of respect language (keigo) will also be introduced.

Prerequisites: 242201 or appraisal required Restrictions: 242301, 242302, 242304, 242305
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Japanese subject courses
Choose at least 15 credits from
Course code: 242301 Japanese 3A 15 credits

This course provides students with a pre-advanced level of reading, writing, listening and speaking proficiency in Japanese building on skills established in prior study. Students will continue to extend and refine their ability in Japanese through using a range of exercises practising more advanced vocabulary and idioms, grammatical structures, respect language (keigo) and approximately 244 new kanji. Students will be expected to develop comprehension and communication skills to deal confidently and accurately with various situations.

Prerequisites: 242202 or appraisal required Restrictions: 242302
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Course code: 242302 Japanese 3B 15 credits

This course further extends students' Japanese proficiency in reading, writing, listening and speaking to advanced level, building on skills established in 242.301 Japanese 3A. Students will continue to further extend and refine their ability in Japanese through practising an increased range of vocabulary and idioms, grammatical structures, respect language (keigo) and approximately 208 new kanji. Students will be expected to develop their comprehension and communication skills for confident and accurate use in more varied situations.

Prerequisites: 242301 or appraisal required
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Course code: 242304 Reading and Writing about Current Japan 15 credits

Selected issues of contemporary Japanese society will be studied through the medium of texts in the Japanese language. Further development of Japanese skills in reading and writing.

Prerequisites: 242202 or appraisal required
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Course code: 242305 Readings in Modern Japanese Literature 15 credits

A study of selected extracts in the original Japanese from the work of major modern writers.

Prerequisites: 242202 or appraisal required
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E: Spanish
Spanish compulsory courses
Choose 30 credits from
Course code: 245201 Intermediate Spanish Language I 15 credits

Intermediate level written and oral comprehension and communication skills in Spanish, providing a broad linguistic base for the study of Spanish and Latin American culture, literature and civilisation.

Prerequisites: 245102 Restrictions: 245202, 245301
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Course code: 245202 Intermediate Spanish Language II 15 credits

An extension of intermediate skills in reading, free composition, listening comprehension and oral communication to illustrate aspects of contemporary Spanish and Latin American culture and society.

Prerequisites: 245201 Restrictions: 245301
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Spanish subject courses
Choose at least 15 credits from
Course code: 245203 The Sound of Spanish: Diction, Dialects and Diversity 15 credits

An introduction to socio-linguistic aspects of the use of Spanish around the world, including dialectal variations and bilingualism, through a study of basic Spanish phonetics and phonology.

Prerequisites: 245201
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Course code: 245204 Latin American Voices 15 credits

An introduction to 20th century Latin American literature and its historical and political contexts through short literary works in Spanish.

Prerequisites: 245201 Restrictions: 164255
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Course code: 245301 Advanced Spanish Language 15 credits

Advanced level skills in reading, free composition, listening comprehension and oral communication in Spanish, illustrating aspects of contemporary Spanish and Latin American culture and society.

Prerequisites: 245202
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Course code: 245302 Theory and Practice of Spanish Translation 15 credits

An advanced introduction to the theory and practice of translation from and into Spanish and the role and responsibility of the translator.

Prerequisites: 245301
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Course code: 245303 Latin American Rhythms and Politics: From Tango to Rock 15 credits

Study of representative twentieth century Latin American music styles and their links to key social and political events that have shaped Latin American history. This course will be taught in Spanish.

Prerequisites: 245202 or 245204
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Course code: 245304 Travellers' Tales: the Invention of Latin America 15 credits

An exploration of how Latin American people, landscapes and cultures have been defined through the writings of European, North American, Australasian and Latin American travellers. This course will be taught in Spanish.

Prerequisites: 245202 or 245204
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Course code: 245305 Spanish Conversation on Film 15 credits

An advanced study of contemporary Latin American cinema within the context of current socio-political debates.

Prerequisites: 245202
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Journalism (60 credits)

Journalism (60 credits)

Compulsory course

Choose 15 credits from
Course code: 219108 Introduction to Journalism 15 credits

An introduction to the role and function of contemporary news media, with special attention to the role of the journalist in society, the diversity of journalism cultures and basic journalism skills.

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Course code: 219224 News Production I 15 credits

This course investigates current principles and practices of news gathering and production for online (print) and broadcast news media. Students apply this learning by developing news and feature stories and participating in news production.

Prerequisites: 219108 Restrictions: 219231
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Course code: 219225 News Production II 15 credits

Understand and apply the principles of audio-visual newsgathering and production, including television, videography, and/or other forms

Prerequisites: 219224 Restrictions: 219223
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Course code: 219226 News Design and Publishing 15 credits

Students learn the principles and application of design, layout, editing and publishing for journalism and communication and apply these skills to create media content for newspapers, magazines, and other publications.

Prerequisites: 219108 Restrictions: 219234
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Course code: 219235 Media Law and Ethics 15 credits

Students learn how to publish safely by navigating the legal and ethical challenges of writing and publishing in today’s digital age.

Restrictions: 219335
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Course code: 219314 News Media and Society 15 credits

This course examines the structure and functions of New Zealand news media, including its linkages to global news media systems. It also examines how different social identities are constructed in news media.

Restrictions: 219204
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Course code: 219316 News Production III 15 credits

Understand and apply the principles of newsgathering, editing production in a live broadcast setting to an industry standard. Students will plan, produce and present a weekly radio news programme.

Prerequisites: 219225 Restrictions: 219325
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Linguistics (60 credits)

Linguistics (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

A minor consists of 60 credits from the schedule of the Linguistics Major, including at least 15 credits at 300 level

Marketing Communication (60 credits)

Marketing Communication (60 credits)

No new enrolments

This qualification is not accepting new enrolments.

Choose at least 30 credits from
Course code: 156231 Strategic Marketing Management 15 credits

A study of the decisions required to allocate and manage marketing resources in a competitive business environment.

Prerequisites: 115116 or 156200
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Course code: 156237 Marketing Communication and Advertising 15 credits

A study of advertising and other forms of marketing communication, including key theories of marketing communication, elements of the communication mix, and effective campaign design.

Prerequisites: 115116 or 156200
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Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

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Course code: 156334 Marketing Consultancy Project 15 credits

A client driven marketing planning course that integrates marketing concepts and methods across the curriculum.

Prerequisites: 156231 and any 1562xx course
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Course code: 156339 Omni-Channel Retail Marketing 15 credits

A critical examination of marketing in an omni-channel retail environment.

Prerequisites: 156231 or 2902xx
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Course code: 156341 Branding 15 credits

A critical examination of brands and issues in branding and their relevance to business and society.

Prerequisites: 156231 and plus either 156232, or both 156235 and 156237
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Personal and Professional Communication (60 credits)

Personal and Professional Communication (60 credits)

Compulsory Courses

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Course code: 219109 Family Communication 15 credits

This course explores communication within families and its impact on identity, as well as how families handle challenging conversations and transitions. It also encourages critical thinking about the limitations of traditional research that has focused on white, straight, cis families.

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Course code: 219200 Communication and the Workplace 15 credits

This course develops essential communication skills for dynamic workplaces, focusing on verbal and nonverbal interaction, emotional intelligence, and interpersonal strategies. Students explore conflict resolution, negotiation, leadership, ethics, and change communication.

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Course code: 219211 Interpersonal Communication 15 credits

This course examines the importance and practice of building thriving communities and relationships, both in and out of the workplace. Students will examine how communication is used to connect with others, to express and uphold identities, and to manage challenging interactions and relationships.

Restrictions: 219307
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Course code: 219317 Communication Across Difference 15 credits

This course examines the role of dialogue in communication across differences. It explores the way meaning is negotiated in diverse contexts and develops solutions for contemporary communication challenges.

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30 credits from

Public Communication and Citizenship (60 credits)

Public Communication and Citizenship (60 credits)

Compulsory courses

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Course code: 219218 Communicating with the Public 15 credits

This course explores public communication in service of the common good. Students develop as broadly-informed, ethically responsible communicators prepared to live well with others and contribute thoughtfully to democratic life. Students learn to navigate the dynamics of public discourse and communicate impactfully and constructively across diverse contexts.

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Course code: 219318 Public Communication Project 15 credits

This seminar-based course explores public communication in the 21st century, focusing on contemporary issues and citizenship. Students engage in self-directed, guided learning about public communication on a chosen issue.

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30 credits from

Course code: 219227 Health and Science Communication 15 credits

The course examines issues relating to the effective, ethical and culturally appropriate communication of health and science information in personal, professional, and public contexts. Students will learn to develop and critically analyse health and science messaging and research, understanding the detrimental effect of misinformation on such messaging.

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Course code: 219236 Communication and Politics 15 credits

This course examines the relationship between communication and politics, exploring how mediated public discourse shapes our understanding of complex issues. It explores how to encourage a democratic ethos in communication to foster understanding across political divides.

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Course code: 219237 Communication, Culture and Technology 15 credits

This course explores the interplay of culture and technology and develops students’ ability to make sense of cultural and technological change. Emphasising sensory and perceptual attunement, students develop an historical perspective and develop skills in pattern recognition, structural analysis, and future-oriented thinking.

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Public Relations and Digital Promotion (60 credits)

Public Relations and Digital Promotion (60 credits)

Compulsory courses

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Course code: 219209 Public Relations Campaigns 15 credits

An introductory study of public relations and its use to create and maintain relationships between organisations and publics. Emphasis is placed on public relations campaigns and the theory and practice of campaign planning.

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Course code: 219305 Public Relations Management 15 credits

This course provides an in-depth examination of public relations theory and shows how it applies to practice. It focuses on strategic engagement with diverse publics, the development of long-lasting and meaningful organisational relationships, and reputation management.

Prerequisites: 219209 Restrictions: 114363
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Course code: 219216 Social Media Analytics 15 credits

This course teaches practical methods for analysing social media data in communication and media contexts, including content, engagement, and platform analytics. Students will learn how to evaluate social media performance and use this knowledge to support communication strategies.

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Course code: 219219 Public Relations and Culture 15 credits

An examination of culturally diverse public relations practices, in Aotearoa New Zealand and globally.

Restrictions: 219309
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Course code: 219303 Inside Organisations: Communication and Processes 15 credits

This course evaluates processes and practices including internal, leadership and conflict communication around organising in the workplace.

Restrictions: 114353
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Course code: 219312 Risk and Crisis Communication 15 credits

This course critically evaluates communication in responses to crisis, disaster, and risk situations.

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