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Dr Damion Sturm staff profile picture

Contact details +64 (09) 414 0800  ext. 43263

Dr Damion Sturm PhD,

Senior Lecturer

School of Management

Senior Lecturer

School of Communication, Journalism and Marketing

Sturm's current projects are probing an array of sport, media, management and event topics, inclusive of the aura and performance of celebrity, the global sports spectacle, affective audience assemblages, sport and sustainability, commercially-laden media proliferation,  sponsorship, promotional and branding cultures, and complementary digital/social media platforms and their impact and influences across sport, celebrity and events.

Future projects will include analyses of:

  • Formula One
  • Cricket
  • New Zealand national identity
  • National and Global Sport Stars
  • Fan Cultures

Sturm's research has explored how the media and commerce construct, shape and represent sport, events and individuals, while continuing to trace the impact of technological innovations in television, digital media and other tools/technologies such as video games, social media, esports and big data on specific sports, industries, individuals and events.

Professional Links:

Executive Board - Australian and New Zealand Association of Leisure Studies (ANZALS) - Membership Engagement Manager 

Editorial Board for Celebrity Studies Journal

Member - International Sociology of Sport Association (ISSA)

Member - Australian and New Zealand Association of Leisure Studies (ANZALS)

Former member - Leisure Studies Association (UK)

Returning from three years in the United Kingdom (Leeds Beckett University), Damion Sturm joined Massey University as a Senior Lecturer in Sport Management in July 2018. Sturm specialises in  sport sociology, sport management and global sport media cultures, with recent works on fan cultures, and sports as mega/media events (Formula One, TV technologies in Australian cricket and the 2015 Cricket World Cup, and nation-building and the 2011 Rugby World Cup).

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Professional

Contact details

  • Location: 2.20, Quad B
    Campus: Albany, Auckland

Qualifications

  • Doctor of Philosophy - University of Waikato (2010)

Fellowships and Memberships

  • Member, Higher Education Academy (Fellow) (2018)

Research Expertise

Research Interests

Sport media, technologies and innovations; sport sociology; sport management; stardom, celebrity and persona; audiences and fan cultures; sport and sustainability; promotional cultures; affect; gender and representation; nationalism and globalisation; sport as mega/media events; sport ethnographies

Thematics

21st Century Citizenship

Area of Expertise

Field of research codes
Commerce, Management, Tourism And Services (150000): Commercial Services (150400):
Communication and Media Studies (200100):
Communications Technologies (100500):
Consumption and Everyday Life (200203): Cultural Studies (200200): Languages, Communication And Culture (200000): Screen and Media Culture (200212):
Sociology (160800):
Sport and Leisure Management (150404):
Studies In Human Society (160000):
Technology (100000):
Tourism (150600)

Keywords

Sport media, technologies and innovations; sport sociology; sport management; stardom, celebrity and persona; audiences and fan cultures; sport and sustainability; promotional cultures; affect; gender and representation; nationalism and globalisation; sport as mega/media events; sport ethnographies

Teaching and Supervision

Teaching Statement

 Specialised teaching on Sport Management degree

Courses Coordinated

Media and Links

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