School of Communication, Journalism and Marketing

Te Pou Aro Kōrero

Study
Research
Explore
Internships
Location
Values
Staff
College
History
Student and staff resources
Authorship

The only ACEJMC-accredited School in the Asia Pacific region

Massey's School of Communication, Journalism and Marketing (CJM) provides national leadership in education and research. Our journalism teaching is internationally acclaimed, and enjoys a close working relationship with industry.

Study

We offer a combination of practical skills and academic rigour in various fields of study that will make you highly employable, adaptable, and ready to sustain a strong career. We have programmes in analytics, business, communication, journalism, management, marketing, marketing communication, public relations and retail management.

Research

School of Communication, Journalism and Marketing staff have an impressive combination of skills. Nearly all are doctorally qualified and publish in high-quality international journals. Our researchers are working at a world-leading level in their areas of expertise.

Explore

Find out more about study programmes, services, resources and research expertise in the School of Communication, Journalism and Marketing’s areas of specialisation.

Internship and work placements

Communication Internship

The Communication Internship is available to high-achieving Bachelor of Communication students in their third year. The internship gives our students great real-world experience. Internships consist of 100-120 hours working on projects or a collection of communication-related activities that will support the work of the host organisation.

* [Information on applying](https://www.massey.ac.nz/massey/learning/colleges/college-business/school-of-communication-journalism-and-marketing/study/communication-internship/how-to-get-an-internship.cfm)

For more information contact Claudia Silva

Master of Analytics - work placement

The Master of Analytics aims to give students experience solving real-world business problems. As part of their study, students complete a four month work placement (Nov – Feb).

This allows businesses the opportunity to hire a postgraduate student trained in the rigorous analysis of big data, to help with either completing a specific analytics project, or extending the organisation's analytics capability.

Contact Hauke Wetzel

Retail and Business Management Internship

Completing an internship is compulsory for Bachelor of Retail and Business Management students. They are also available to selected students interested in retail and the broader service sector. As part of the internships, students are expected to critically reflect on their internship experiences and their host organisation’s product offerings and the markets they serve, as well as producing operational and strategic analyses in the form of consultancy reports.

Contact John Murray

Meet our graduates

The range of courses that I did opened my mind to a range of career choices and paved my way for pursuing a career in communications. Day to day, I use much of what I learnt at uni, and am continuing to learn even more in my current role.
Rebecca Ashcroft - Client Executive, SenateSHJ
Bachelor of Communication (Communication Management)

Every day I use the basic PR skills and tactics I learnt at Massey, like writing press releases and media liaison. Now I’m an account manager I have more of a hand in the overall client planning and strategy, which my PR management paper prepared me for.
Lauren Crimp - Account Manager, Ranieri PR (London)
Bachelor of Communication (Public Relations)

I loved that Massey was serious enough to do the job well, but relaxed enough to enjoy the process. What I’ve enjoyed the most are the guest lectures. We’ve had experts from most areas of retail speak to us.
Maddie McClean - Category Assistant, Foodstuffs
Bachelor of Retail and Business Management

All my marketing courses have been extremely relevant to my digital marketing job. I have enjoyed my time at Massey immensely as all the lecturers are extremely helpful and caring.
Cheyenne Welham - Digital Marketer, Glengarry Wines
Bachelor of Business (Marketing)

The Bachelor of Communication Degree appealed because it offered so many choices and greater flexibility than most degrees.
Christine Kirkwood - Communications Advisor at New Zealand Fire Service
Master of Communication

I investigated studying at other New Zealand universities but chose Massey because of the great marketing knowledge and expertise of my supervisors.
Roman Konopka
Doctor of Philosophy

I chose Massey’s programme, the only Master of Journalism in New Zealand, because it offered significant hands-on experience, was well-respected in the industry and gave me a chance to live in the lovely city of Wellington.
Audrey Seaman
Master of Journalism

Studying at Massey University has played a huge role in helping me to get to where I am today.
Dale Nirvani Pfeifer - Founder/CEO Goodworld
Master of Management (Communication Management)

Communication is basically how this world turns. This degree allows you to understand how much more there is to communication than you ever imagined. Come into it with an open mind and you’ll find yourself understanding more about yourself and the world around you.
Indyah Taye
Bachelor of Communication (Communication Management)

I enjoyed that Massey’s programme had a practical element as well as theory based assignments. I really liked studying at Massey Wellington because the classroom sizes weren't large. You were able to get to know everyone and get one-on-one time with the tutors who were really approachable.
Leileiga Taito
Bachelor of Communication with Honours (Public Relations), minor in Expressive Arts

My year-long internship at The Business Group for the internship in business paper was the absolute highlight of my university experience. It was key to understanding work after university and it set me in the right direction to start my career.
Bridget O'Brien - Recruitment Consultant, OneStaff
Bachelor of Communication (Communication Management)

In the second year of the master's programme, I was able to conduct a project that involved a large amount of independent research with support available when needed. The research project gave me some very useful project management skills.
Martin Mahler - Business Lecturer – NZ College of Business
Master of Management (Marketing)

Location

Auckland campus

Massey University’s Auckland campus is in Albany on the North Shore of Auckland. The School of Communication, Journalism and Marketing is based in the Quadrangle Building B.

Manawatū campus

Massey University’s Manawatū campus is in Palmerston North.

Wellington campus

Massey University’s Wellington campus is in the suburb of Mt Cook. The Massey Business School offices and teaching spaces are predominantly in Building 5.

Accreditation

Massey Business School is internationally accredited by AACSB International (Association to Advance Collegiate Schools of Business) as being in the top 5% of global business colleges. AACSB Accreditation is known, worldwide, as the longest standing, most recognised form of specialised/professional accreditation that an institution and its business programs can earn.

Massey’s communication programmes are the only New Zealand communication programmes outside of the US to be recognised by the Accrediting Council on Education in Journalism and Mass Communication (ACEJMC). This acknowledges Massey's "good connections with industry, its commitment to constant improvement, its strong leadership and large research output".

Massey University is ranked in the top 200 universities in the world in the subject area of communication by the Shanghai Ranking's Global Ranking of Academic Subjects. The ranking is determined by a series of indicators such as the number of papers authored by an institution in an academic subject, international collaboration on papers, and the number of staff winning awards in an academic subject.

Ngā Mātāpono: Our Key Values

Arotake/Evaluative capacity

Kōrero: Free Exchange

Enhancing our evaluative capacity (the ability to engage in comparative and evaluative scrutiny of information) supports us in solving contemporary problems.

Rangahau/research proficiency

Kōrero: Free Exchange

Developing our research capability (the ability to conduct primary or secondary research and derive professionally relevant findings) strengthens our contributions to debates and underpins knowledge development in our professions.

Whakaatu/informed presentation

Ngaiotanga: Professionalism

Ensuring that our presentation and production of images and information are theoretically informed and maintains our reputation as professionals engaging in best practice.

Hangarau /Technical fluency

Ngaiotanga: Professionalism

Enhancing our technical fluency (the ability to adapt to, navigate and analyse particular technological and digital platforms and tools) ensures that materials we produce and the ways we communicate are relevant and up-to-date for our professions.

Tuhituhi/Effective writing

Matatini: Diversity

Writing effectively in appropriate formats for our chosen professional career track enhances our credibility and professionalism in the eyes of our audiences and helps us meet mutual goals.

Tatau/Numeracy

Matatini: Diversity

Developing a high level of numeracy (the ability to use and interpret numerical and statistical information) enables us to test the validity of our research and to report numerical information fairly and accurately.

Staff and careers

Head of the School of Communication, Journalism and Marketing

PROFESSOR STEPHEN CROUCHER

Stephen was listed in the top 1% of all communication scholars globally from 2012-2016. An award-winning and widely published scholar, his research expertise is in immigrant cultural adaptation, religion and communication, statistics, and conflict.

All staff

Massey careers

Massey Business School

The School of Communication, Journalism and Marketing is one of five interconnected schools within the Massey Business School.

Massey Business School

School history

Massey University’s journalism programme celebrated 50 years in 2016, while our communication and marketing programmes date from the 1970s. Ever since we have provided national leadership in education and research in their respective fields.

The communication programme at Massey University dates from 1979 with the launch of New Zealand’s first university-level communication course in organisational communication.

School history

Current student and staff resources

Links and information for current Massey students and staff with the School of Communication, Journalism and Marketing.

Facilities and equipment

Audio studio

Wellington

This is a small audio booth with a two studio microphone set up useful for interviews, in studio or via phone line or for podcasting. Self drive or technician supported.

Contact Mark Steelsmith

Communication lab

Manawatū, Wellington

Mid-size tutorial classroom with three breakout rooms for video recording or live streaming for presentations and seminars. Each breakout room has a iMac video editing workstation that is linked into a media server for project work.

Contact Mark Steelsmith

Mobile filming equipment

Manawatū, Wellington

All audio, video and lighting equipment students need to conduct on-site filming.

Contact Mark Steelsmith

Video Studio

Manawatū, Wellington

Useful for students or staff to make short video pieces and presentations or interviews, this is a small video studio that includes a two camera HD camera set up with teleprompter. Useable for stand up presentations or two person interviews. It has a green wall for mid-shot green screening and controllable lighting rig.

Contact Mark Steelsmith

Equipment booking form

Authorship protocols

Guidelines to assist staff and postgraduate students when there are multiple parties needing to come to an agreement on authorship:

Postgraduate students – staff Staff – staff

Contact

Contact us