College of Humanities and Social Sciences staff

Dr Peter Howland staff profile picture

Contact details +6469516108

Dr Peter Howland MCW, PhD

Senior Lecturer in Sociology

Doctoral Supervisor
School of People, Environment and Planning

I am a former tabloid journalist (general/ sports); an anthropologist by training and qualification; and a neo-Marxist sociologist by inclination and employment. I am particularly interested in analysing the seemingly banal, mundane and micro, and particularly in relation to deconstructing the various myths and illusions that underpin middle-class/ reflexive enclaves of comfort, privilege and life politics. I also enjoy walking in the rain, playing badminton, and am a Scorpion by virtue.

Professional

Contact details

  • Ph: 83108
    Location: SST 3.20, Social Science Tower
    Campus: Turitea

Qualifications

  • Master of Creative Writing - Massey University (2014)
  • Doctor of Philosophy - University of Canterbury (2008)

Prizes and Awards

  • MURF AWARD - Massey University (2017)

Research Expertise

Research Interests

Wine production, consumption & promotion; Gambling/Lotto; Middle-class consumption, distinction, identity & sociality; Self-gifting/ gifting, sociality & debt; Greif memoirs. 

Research Opportunities

  • Massey Early Career Researcher Award (2014)  (01/06/2014) Gifting, sociality & debt
  • MURF Research Award, Massey University (2015)  (01/01/2015) Innovation, taste, and the market: A critical exploration of boutique wine-making in Aotearoa New Zealand (with Assoc. Prof. Glenn Banks)
  • Academic Fellowship, Massey University (2015)  (21/04/2015) Flipping and Blending the Postgraduate Experience: Creating a dynamic community of enquiry in a one-year, 180-credit Masters programme and beyond

Thematics

21st Century Citizenship

Area of Expertise

Field of research codes
Anthropology (160100): Rural Sociology (160804): Social and Cultural Anthropology (160104): Social Change (160805): Social Theory (160806): Sociology (160800): Sociology not elsewhere classified (160899): Studies In Human Society (160000)

Keywords

Sociology / Anthropology / Journalism

Middle-class identity, distinction, sociality

Reflexive/ dialogic individualism

Wine production, consumption, promotion

Gambling - Lotto

Gifting - self & social

Academic & popular writing

Methodologies - interviewing; participant-observation/fieldwork; eaves-dropping; semiotic/ discourse analysis.

 

Research Projects

Summary of Research Projects

Position Current Completed
Project Leader 0 5

Research Outputs

Journal

Sayadabdi, A., & Howland, PJ. (2023). Oppression and empowerment: domestic foodwork and culinary capital among diasporic Iranian women in Aotearoa/New Zealand. Gender, Place and Culture. 30(9), 1220-1239
[Journal article]Authored by: Howland, P.
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Fehnker, L., Pearson, D., & Howland, P. (2022). Informing Future Land Systems Using Self-Reported Pathways and Barriers to Connections to Nature: A Case Study in Auckland, New Zealand. Land. 11(10)
[Journal article]Authored by: Howland, P., Pearson, D.
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Fehnker, L., Pearson, D., & Howland, PJ. (2022). Exploring conceptualisations of ‘connections to nature’ from an environmental management perspective: a case study in Tāmaki Makaurau Auckland, Aotearoa New Zealand. Australasian Journal of Environmental Management. 29(1), 46-63
[Journal article]Authored by: Howland, P., Pearson, D.
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1
Fehnker, L., Pearson, D., & Howland, PJ. (2022). Inclusion of nature in self and pro-nature beliefs: utilizing psychological scales in environmental management to Further understand if interconnectedness with nature supports sustainable outcomes–A case study in Tāmaki Makaurau Auckland, Aotearoa New Zealand. Australian Geographer. 53(1), 61-83
[Journal article]Authored by: Howland, P., Pearson, D.
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1
Howland, PJ., & Demossier, M. (2021). Wine GB. Opportunisme à bulles dans le ‘Nouveau/Vieux monde’? (Wine GB: Sparkling opportunism in the ‘Old New World’?). Ethnologie Francaise. 51(3), 601-612
[Journal article]Authored by: Howland, P.
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Howland, PJ. (2021). A Sociology of Wine – Reflections from my Kitchen Table. Journal of Cultural Analysis and Social Change. 6(2)
[Journal article]Authored by: Howland, P.
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1
Sayadabdi, A., & Howland, PJ. (2021). Foodways, Iranianness, and national identity habitus: the Iranian diaspora in Aotearoa New Zealand. Food and Foodways. 29(4), 331-354
[Journal article]Authored by: Howland, P.
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3
Fehnker, L., Pearson, D., & Howland, PJ. (2021). Understanding Conceptions of ‘Nature’ for Environmental Sustainability: A Case Study in Tāmaki Makaurau Auckland, Aotearoa New Zealand. Earth (Switzerland). 2(3), 357-373
[Journal article]Authored by: Howland, P., Pearson, D.
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2
Howland, PJ. (2019). Drinking the divine: fine wine, religion, and the socio-political in Aotearoa New Zealand. Journal of Wine Research. 30(4), 275-293
[Journal article]Authored by: Howland, P.
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3
Beauchamp, K., Tucker, CA., & Howland, PJ. (2017). Learning English as an additional language in early childhood settings: How do educators support young children?. Early Childhood Folio. 21(2), 33-38 Retrieved from http://www.nzcer.org.nz/nzcerpress/early-childhood-folio/articles/learning-english-additional-language-early-childhood
[Journal article]Authored by: Howland, P.
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Howland, PJ. (2017). New Zealand Wine: The land, the vines, the people. New Zealand Sociology. 32(1), 121-125Retreived from http://search.informit.com.au/documentSummary;dn=036662445471600;res=IELHSS
[Book Review]Authored by: Howland, P.
Howland, PJ. (2017). Against capitalist education: What is education for?. Counterfutures: Left thought & practice Aotearoa. , 179-187Retreived from http://counterfutures.nz/
[Book Review]Authored by: Howland, P.
Howland, PJ. (2016). Connoisseurship by Proxy: A ferment of democratized wine consumption, middle-class distinction and reflexive tastes. Aristologist: An Antipodean Journal of Food History. 6
[Journal article]Authored by: Howland, P.
Howland, PJ. (2015). Wine and Culture: Vineyard to Glass. SITES: a Journal for South Pacific Cultural Studies. 11(2), 174-177
[Book Review]Authored by: Howland, P.
Howland, PJ. (2013). Distinction by proxy: The democratization of fine wine. Journal of Sociology. 49(2-3), 325-340
[Journal article]Authored by: Howland, P.
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15
Howland, PJ. (2010). Self-gifting and the metro-rural idyll: an illusio of ideal reflexive individualism. New Zealand Sociology. 25(1), 53-74
[Journal article]Authored by: Howland, P.
Howland, PJ., & Taylor, D. (2010). Team-Based Creative Learning and Bridging Education. AKO Aotearoa Good Practice Publication. Retrieved from http://akoaotearoa.ac.nz/ako-hub/good-practice-publication-grants-e-book/
[Journal article]Authored by: Howland, P.
Howland, PJ. (2008). Martinborough’s wine tourists and the metro-rural idyll. Journal of New Zealand Studies. 6-7(October 2007-October 2008), 77-100
[Journal article]Authored by: Howland, P.
Howland, PJ. (2001). Toward an ethnography of Lotto. International Gambling Studies. 1(1), 7-25
[Journal article]Authored by: Howland, P.

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Book

Howland, P. (2023). Preface (to Wine and The Gift: From Production to Consumption). In Wine and The Gift: From Production to Consumption. (pp. i - xxii). London, UK: Routledge
[Chapter]Authored by: Howland, P.
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Howland, P. (Ed.) (2023). Wine and The Gift: From Production to Consumption. London, UK: Routledge
[Edited Book]Authored by: Howland, P.Edited by: Howland, P.
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Howland, PJ. (2022). Gifted winemakers and the commerce of wine gifting. In Wine and The Gift: From Production to Consumption. (pp. 124 - 141).
[Chapter]Authored by: Howland, P.
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Howland, PJ. (2022). Introduction: Wine as gift and commodity - An imbricative hybrid. In Wine and The Gift: From Production to Consumption. (pp. 1 - 26).
[Chapter]Authored by: Howland, P.
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Dutton, J., & Howland, PJ. (2022). COMPETING AND COMPLEMENTARY UTOPIAS: Towards an understanding of entangled wine ideals. In The Routledge Handbook of Wine and Culture. (pp. 299 - 310).
[Chapter]Authored by: Howland, P.
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Howland, P., & Dutton, J. (2022). Competing and Complementary Utopias – dis-entangling the ideals of wine. In S. Charters, MD. Demossier, G. Harding, J. Dutton, J. Maguire Smith, D. Marks, . . . T. Unwin (Eds.) Routledge Handbook of Wine and Culture,. (pp. 259 - 268).
[Chapter]Authored by: Howland, P.
Howland, PJ. (2022). NEW WORLD WINE AND THE EVOLUTION OF UNIVERSAL, VERNACULAR, METRO-RURAL AND INDIGENOUS IDYLLS. In The Routledge Handbook of Wine and Culture. (pp. 259 - 268).
[Chapter]Authored by: Howland, P.
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1
Howland, P. (2019). New World Distinctions: Democratized Wine, Commensal Cosmopolitanism and the Glocalized Middle Classes. In D. Inglis, & A-M. Almia (Eds.) The Globalization of Wine. London, United Kingdom: Bloomsbury Academic
[Chapter]Authored by: Howland, P.
Howland, PJ., & Dutton, J. (2019). Making new worlds: The utopian potentials of wine and terroir. In Wine, Terroir and Utopia: Making New Worlds. (pp. 1 - 23).
[Chapter]Authored by: Howland, P.Edited by: Howland, P.
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3
Howland, PJ. (2019). Plain-sight utopia: Boutique winemakers, urbane vineyards and terroir-torial moorings. In Wine, Terroir and Utopia: Making New Worlds. (pp. 235 - 252).
[Chapter]Authored by: Howland, P.Edited by: Howland, P.
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3
(2019). Wine, terroir and Utopia: Making new worlds.
[Edited Book]Authored by: Howland, P.Edited by: Howland, P.
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7
Howland, PJ. (2017). The urban(e) and the metro-rural in Aotearoa New Zealand. In A. Bell, E. Elizabeth, T. McIntosh, & M. Wynward (Eds.) A Land of Milk and Honey? Making Sense of Aotearoa New Zealand. (pp. 264 - 277). : Auckland University Press
[Chapter]Authored by: Howland, P.
(2014). Social, cultural and economic impacts of wine in New Zealand.
[Edited Book]Authored by: Howland, P.
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10
Howland, PJ. (2014). From 'civilizing' Maori to fruit-driven exuberance An introduction to wine in New Zealand. In Social, Cultural and Economic Impacts of Wine in New Zealand. (pp. 1 - 21).
[Chapter]Authored by: Howland, P.
Howland, PJ. (2014). Wines of distinction From elite refinement to reflexive democratization. In Social, Cultural and Economic Impacts of Wine in New Zealand. (pp. 175 - 190).
[Chapter]Authored by: Howland, P.
4
Howland, PJ. (2014). Martinborough A tourist idyll. In Social, Cultural and Economic Impacts of Wine in New Zealand. (pp. 227 - 242).
[Chapter]Authored by: Howland, P.
6
Howland, PJ. (2012). Euro-chic, benign cosmopolitanism and wine tourism in Martinborough, New Zealand. In H. Horakova, & A. Boscoboinik (Eds.) From Production to Consumption: Transformation of Rural Communities. (pp. 113 - 130). Berlin: LIT Verlag
[Chapter]Authored by: Howland, P.
Howland, PJ. (2012). The Divine Self and the Church of Auto-Resurrection. In Thirty-Three. Wanganui: Matt Couper Publishing
[Chapter]Authored by: Howland, P.
Howland, PJ.(2004). Lotto, long-drops and lolly scrambles: the extra-ordinary anthropology of New Zealand. Wellington: Steele Roberts, Wellington
[Authored Book]Authored by: Howland, P.
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Howland, PJ. (2002). A Lucky Dip? The fun, excitement, and collusive hegemony of Lotto. In Gambling in New Zealand. (pp. 217 - 229). Palmerston North: Dunmore Press
[Chapter]Authored by: Howland, P.

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Conference

Howland, P., & Dutton, J.Pinot Promotions in Australia & New Zealand – gilding the lily in the Anthropocene.. . University of Tasmania
[Conference Paper]Authored by: Howland, P.
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Howland, PJ.It's capitalism Jim... but not as we do it. . Massey University (Albany)
[Conference Paper]Authored by: Howland, P.
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Howland, PJ. (2016, November). Wine, utopia and the globalizing middle-classes. Presented at Imagined Futures: sociology, science and the arts. Massey University (Napier).
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ.Wine, utopia and the globalizing middle-classes. . Massey University
[Conference Paper]Authored by: Howland, P.
Howland, PJ. (2016, December). Utopian Moorings - terroirial imagining, genealogical remembering and the ephemerality of wine. Presented at Food and the Asian Century: Opportunities and Challenges in the ‘Neighbourhood' - Agri-Food XXIIi: Conference of the Australian and New Zealand Agri-Food Research Network. University of Adelaide.
[Conference Oral Presentation]Authored by: Howland, P.

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Howland, PJ. (2016, December). Utopian Moorings - terroirial imagining, genealogical remembering and the ephemerality of wine. Presented at Symposium of Australian Gastronomy. Melbourne, Australia.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ., & Gilbertson, A.(2016, December). Morality and Class - (Panel Co-convenor with Dr Amanda Gilbertson, University of Melbourne) - Australian anthropological Society Conference, ‘Moral Horizons’, University of Melbourne. .
[Conference]Authored by: Howland, P.
Howland, PJ. (2016, May). Pinot, Privilege and Marx’s ‘Red Box’. Presented at The Worlds in a Wine Glass’, Wine Studies Research Network, University of Newcastle, Australia. Hosted by the Menzies Centre for Australian Studies, Kings College, London. London, United Kingdom.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2016, November). New World Distinctions: Enduring wine and global/glocalized middle-class. Presented at SAAANZ Annual Conference, ‘Imagined futures: sociology, science and the arts’
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2015, November). Diverse fruits? Grape wine, benign cosmopolitanism and middle-class homogenization. Presented at Diversity - New Zealand Food History Society’ Symposium of Gastronomy. Wellington.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2015, November). Gifting, Giving and the Misrecognizing Ethic. Presented at Gifting, Giving and the Misrecognizing Ethic - ASAANZ Annual Conference,. Massey University, Palmerston North.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2015, December). Gifting and Giving: Shifting moralities and hegemonies. Presented at ‘Moral Horizons’ - Australian Anthropological Society Conference. Melbourne, Australia.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2015, December). Pinotphilia: Between dreaming and waking in gens capitalism. Presented at Agri-Food XXII: Conference of the Australian and New Zealand Agri-Food Research Network (http://www.otago.ac.nz/agrifood-2015/otago341012.pdf). Queenstown, New Zealand.
[Conference Oral Presentation]Authored by: Howland, P.
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Howland, PJ. (2014, December). Franchised utopia: wine tourism as liminoid resistance. Presented at Looking Forward: Trends, Horizons and Utopias - SAANZ Annual Conference,. Victoria University of Wellington.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2014, November). Connoisseurship by Proxy: A ferment of democratized wine consumption, middle-class distinction and reflexive tastes.. Presented at New Zealand Food History Society/ Australian Symposium of Gastronomy Conference, ‘Ferment’. Wellington.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2012, December). Genealogical wines and rurality: laying down the timeful ephemerality of metro-distinction. Presented at Whakapapa/Genealogy/ Ancestors - ASAANZ Annual Conference. Rotorua, New Zealand.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2012, December). Distinction by proxy: the democratization of New World wine. Presented at Agri-Food XIX: Conference of the Australian and New Zealand Agri-Food Research Network. Massey University, Palmerston North.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2011, June). Democratized wine, metro-rural urbanity and reflexive narratives of social distinction. Presented at Antipodean Fields: Bourdieu and Southern Cultures. University of Western Sydney.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2011, July). Wines of distinction and personality. Presented at Knowledge and Value in a Globalizing World - Inaugural combined conference of the International Union of Anthropological and Ethnological Sciences, AAS and ASAANZ. University of Western Australia.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2008, December). Gifting the self: metro-rurality and ideal reflexive individuality. Presented at Ownership and Appropriation - Joint annual conference the Australian Anthropological Society (AAS), Association of Social Anthropologists of Aotearoa / New Zealand (ASAANZ) and Association of Social Anthropologists of the Uk and Commonwealth,. Auckland University.
[Conference Oral Presentation]Authored by: Howland, P.
Howland, PJ. (2014, November). Strange fruit’?: Benign cosmopolitanism, abridged ethnicity and grape wine. Presented at Combined ASAANZ/AAS 2014 Conference,. Otago University (Queenstown).
[Conference Oral Presentation]Authored by: Howland, P.
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Howland, PJ. (2014, December). “We don’t do cards”: The overt, veiled and engulfing economics of gifting sociality.. Presented at SAAANZ Annual Conference. Canterbury University.
[Conference Oral Presentation]Authored by: Howland, P.
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Howland, CF. (2013, November). The Fairest Gift of Them All? When Trade Aid morality and self-gifting combine. Presented at SAAANZ Annual Conference. Auckland University.
[Conference Oral Presentation]Authored by: Howland, P.
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Howland, PJ.(2011). Team-Based Creative Learning and Social Science. Paper presented at the meeting of Making the Links: Learning, Teaching and High Quality Student Outcomes. Wellington
[Conference Paper]Authored by: Howland, P.

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Thesis

Howland, PJ. (2013). The Walking Grieved: a meditation on love, loss and memory. (Master's Thesis, Massey University)
[Masters Thesis]Authored by: Howland, P.

Other

Howland, PJ. (2016, June). Buying, Gifting and Giving – Transactional Shadowing and Misrecognizing Ethics.
[Oral Presentation]Authored by: Howland, P.
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Howland, PJ., & Rey Vasquez, C. (2014, October). Valuing Diversity: International Students.
[Oral Presentation]Authored by: Howland, P.

Consultancy and Languages

Languages

  • English
    Last used: Now
    Spoken ability: Excellent
    Written ability: Excellent
  • Foul
    Last used: When building a fence
    Spoken ability: Excellent
    Written ability: Average

Teaching and Supervision

Contact Supervisor

Summary of Doctoral Supervision

Position Current Completed
Co-supervisor 0 2

Completed Doctoral Supervision

Co-supervisor of:

  • 2022 - Lissy Fehnker - Doctor of Philosophy
    EXPLORING ‘NATURE’ CONCEPTUALISATIONS AND ‘CONNECTIONS’ FROM AN ENVIRONMENTAL MANAGEMENT PERSPECTIVE A CASE STUDY IN TĀMAKI MAKARAU AUCKLAND, AOTEA
  • 2018 - Alice Taylor - Doctor of Philosophy
    How then could we live? The pragmatic creation of sustainable ecological habitus in cities

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Last updated on Monday 27 February 2023